TOTAL: 51
  1. Handbook of Marketing Analytics

    Handbook of Marketing Analytics

    Edited by Natalie Mizik, Dominique M. Hanssens
    Marketing Science contributes significantly to the development and validation of analytical tools with a wide range of applications in business, public policy and litigation support. The Handbook of Marketing Analytics showcases the analytical methods used in marketing and their high-impact real-life applications. Fourteen chapters provide an overview of specific marketing analytic methods in some technical detail and 22 case studies present thorough examples of the use of each method in marketing management, public policy, and litigation support. All contributing authors are recognized authorities in their area of specialty. Learn More
    February 2018   Hardback Price: $ 290.00   Web: $ 261.00
    Availability: Not yet published
  2. Handbook of Research Methods in Complexity Science

    Handbook of Research Methods in Complexity Science

    Edited by Eve Mitleton-Kelly, Alexandros Paraskevas, Christopher Day
    This comprehensive Handbook is aimed at both academic researchers and practitioners in the field of complexity science. The book’s 26 chapters, specially written by leading experts, provide in-depth coverage of research methods based on the sciences of complexity. The research methods presented are illustratively applied to practical cases and are readily accessible to researchers and decision-makers alike. Learn More
    January 2018   Hardback Price: $ 350.00   Web: $ 315.00
    Availability: Not yet published
  3. Publish or Perish

    Publish or Perish

    Imad A. Moosa
    Imad Moosa’s thought-provoking book explores the contemporary doctrine that plagues the academic sphere: the principle of publish or perish. This book identifies the pressures placed upon academics to either publish their work regularly, or suffer the consequences, including lack of promotion, or even redundancy. Learn More
    January 2018   Hardback Price: $ 120.00   Web: $ 108.00
    Availability: Not yet published
  4. Handbook of Research Methods in Corporate Social Responsibility

    Handbook of Research Methods in Corporate Social Responsibility

    Edited by David Crowther, Linne Lauesen
    Corporate social responsibility now touches upon most aspects of the interaction between business and society. The approaches taken to research in this area are as varied as the topics that are researched; yet this is the first book to address the whole range of methods available. The book identifies the methods available, evaluates their use and discusses the circumstances in which they might be appropriate. It also includes forward-thinking guidance from experienced academics on the future directions of research in the area. Learn More
    December 2017   Hardback Price: $ 290.00   Web: $ 261.00
    Availability: Not yet published (pre-order)
  5. Handbook of Methods in Leadership Research

    Handbook of Methods in Leadership Research

    Edited by Birgit Schyns, Rosalie J. J. Hall, Pedro Neves Neves
    This volume provides an overview of a variety of quantitative and qualitative methods for leadership research, authored by scholars in the areas of leadership and research methodology. Integrating insights from other research areas, it provides novel approaches and multiple techniques for leadership research in a straightforward fashion. Because the volume is designed to help leadership researchers get their first insights into specific methods and their potential application to leadership research, it is appropriate for multiple audiences. These include academics and practitioners wanting to try a new method, as well as advanced undergraduate and graduate students wanting an overview of a variety of techniques. It will also be helpful to readers and reviewers as they endeavour to better understand and assess the quality of existing leadership research. Learn More
    December 2017   Hardback Price: $ 225.00   Web: $ 202.50
    Availability: Not yet published (pre-order)
  6. Field Guide to Leadership Development

    Field Guide to Leadership Development

    Edited by Steve Kempster, Arthur F. Turner, Gareth Edwards
    This Field Guide offers a rich variety of academic approaches to facilitate leadership development in adults. It is an invaluable resource, giving insightful worked examples linked to theory and reflective commentary. The extensive experiences of world leading exponents of leadership development are distilled into practical application for immediate use.  Learn More
    2017   Hardback Price: $ 145.00   Web: $ 130.50
    Availability: In Stock
  7. New Methods of Market Research and Analysis

    New Methods of Market Research and Analysis

    G. Scott Erickson
    New Methods of Market Research and Analysis prepares readers for the new reality posed by big data and marketing analytics. While connecting to traditional research approaches such as surveys and focus groups, this book shows how new technologies and new analytical capabilities are rapidly changing the way marketers obtain and process their information. In particular, the prevalence of big data systems always monitoring key performance indicators, trends toward more research using observation or observation and communication together, new technologies such as mobile, apps, geo-locators, and others, as well as the deep analytics allowed by cheap data processing and storage are all covered and placed in context. This book can be used as a supplement to a traditional marketing research text or on its own. Learn More
    2017   Hardback Price: $ 120.00   Web: $ 108.00
    Availability: In Stock
  8. Handbook of Research Methodologies and Design in Neuroentrepreneurship

    Handbook of Research Methodologies and Design in Neuroentrepreneurship

    Edited by Mellani Day, Mary C. Boardman, Norris F. Krueger
    This Handbook provides an overview of neuroscience-driven research methodologies and how those methodologies might be applied to theory-based research in the nascent field of neuroentrepreneurship. It presents the current thinking and examples of pioneering work, serves as a reference for those wishing to incorporate these methods into their own research, and provides several helpful discussions on the nature of an answerable question using neuroscience techniques. It includes concrete examples of new ways to conduct research that can shed light onto such areas as decision-making and opportunity recognition, allowing us to ask different, perhaps better, questions than ever before. Learn More
    2017   Hardback Price: $ 190.00   Web: $ 171.00
    Availability: In Stock
  9. Unraveling the Mysteries of Case Study Research

    Unraveling the Mysteries of Case Study Research

    Marilyn L. Taylor, Mikael Søndergaard
    An accessible and current yet in depth introduction to conducting a case study or a project focusing on a company or business situation. This textbook provides an introduction to identifying the motivation and objectives for a project, defining and designing a research question, guiding a research plan, conducting the research, gathering and interpreting data and understanding the context of your research. It is suitable for undergraduates undertaking a research project for the first time and for those with more experience who want to make the process ‘fun’. Learn More
    2017   Hardback Price: $ 99.95   Web: $ 89.96
    Availability: In Stock
    2017   Paperback Price: $ 34.95   Web: $ 27.96
    Availability: In Stock
  10. Research Handbook of Marketing in Emerging Economies

    Research Handbook of Marketing in Emerging Economies

    Edited by Marin A. Marinov
    Recently, emerging economies have contributed significantly to the world economic growth and output. This Research Handbook attempts to fill in the gap of sparse publications on marketing in emerging economies. It addresses diverse issues from a universal as well as regional and country-specific perspective, shedding light on general topics such as data collection procedure equivalence and marketing accountability, and also exploring various contexts like Central & Eastern Europe and India. Comparing the ways in which marketing is performed in emerging and advanced economies, the chapters explore various aspects including business-to-business marketing relationships, the role of multi-cultural markets in marketing and retail marketing of multinational corporations, corporate social responsibility and consumer loyalty. Learn More
    2017   Hardback Price: $ 190.00   Web: $ 171.00
    Availability: In Stock
  11. Research Handbook on Entrepreneurial Teams

    Research Handbook on Entrepreneurial Teams

    Edited by Cyrine Ben-Hafaïedh, Thomas M. Cooney
    This book reinforces the value and importance of entrepreneurial teams within the entrepreneurship literature. The expert group of contributors identifies and develops various key areas of research on entrepreneurship teams and suggests the way ahead for future research in the area. The contributors expand on the existing literature on entrepreneurial teams by first revisiting the most recent framework applied to entrepreneurial teams (that is the Inputs-Mediators-Outputs-Inputs model) and then advancing our understanding of issues such as formation, structuring, deep-level diversity and emergent states. The book additionally considers different contexts of application with reference to their commonalities and specificities and investigates under-researched areas such as entrepreneurial teams within indigenous communities, ethnically diverse groups and women entrepreneurs. The contributors present practice-relevant research and offer researchers a platform from which they can explore new insights into the phenomenon of entrepreneurial teams. Learn More
    2017   Hardback Price: $ 190.00   Web: $ 171.00
    Availability: In Stock
  12. A Guide to Discursive Organizational Psychology

    A Guide to Discursive Organizational Psychology

    Edited by Chris Steyaert, Julia Nentwich, Patrizia Hoyer
    This book offers a lively illustration of the dynamic relationship between discourse and organizational psychology. Contributions include empirically rich discussions of both traditional and widely studied topics such as resistance to change, inclusion and exclusion, participation, multi-stakeholder collaboration and diversity management, as well as newer research areas such as language negotiations, work time arrangements, technology development and change as intervention. Learn More
    2016   Hardback Price: $ 150.00   Web: $ 135.00
    Availability: In Stock
    2016   Paperback Price: $ 45.00   Web: $ 36.00
    Availability: In Stock
  13. Handbook of Qualitative Research Methods on Human Resource Management

    Handbook of Qualitative Research Methods on Human Resource Management

    Edited by Keith Townsend, Rebecca Loudoun, David Lewin
    This Handbook explores the opportunities and challenges of new technologies for innovating data collection and data analysis in the context of human resource management. Written by some of the world’s leading researchers in their field, it comprehensively explores modern qualitative research methods from good project design, to innovations in data sources and data collection methods and, finally, to best-practice in data analysis. Learn More
    2016   Hardback Price: $ 175.00   Web: $ 157.50
    Availability: In Stock
    2017   Paperback Price: $ 45.00   Web: $ 36.00
    Availability: In Stock
  14. Handbook of Measures for International Entrepreneurship Research

    Handbook of Measures for International Entrepreneurship Research

    Edited by Nicole Coviello, Helena Yli-Renko
    The Handbook of Measures for International Entrepreneurship Research is a user-friendly collection of multi-item measures developed and used in the research of international entrepreneurship and important areas related to it: international business, entrepreneurship, marketing, strategy, and innovation. Learn More
    2016   Hardback Price: $ 290.00   Web: $ 261.00
    Availability: In Stock
    2017   Paperback Price: $ 69.95   Web: $ 55.96
    Availability: In Stock
  15. Handbook of Qualitative Research Techniques and Analysis in Entrepreneurship

    Handbook of Qualitative Research Techniques and Analysis in Entrepreneurship

    Edited by Helle Neergaard, Claire Leitch
    This insightful Handbook introduces a variety of qualitative data collection methods and analysis techniques pertinent in exploring the complex phenomenon of entrepreneurship. Detailed and practical accounts of how to conduct research employing verbal protocol analysis, critical incident technique, repertory grids, metaphors, and the constant comparative method are provided. Scholars new to the area, doctoral students, as well as established academics keen to extend their research scope, will find this book an invaluable and timely resource. Learn More
    2015   Hardback Price: $ 225.00   Web: $ 202.50
    Availability: In Stock
    2017   Paperback Price: $ 60.00   Web: $ 48.00
    Availability: In Stock
  16. Handbook of Research Methods and Applications in Social Capital

    Handbook of Research Methods and Applications in Social Capital

    Edited by Yaojun Li
    Social capital is fundamentally concerned with resources in social relations. This Handbook brings together leading scholars from around the world to address important questions on the determinants, manifestations and consequences of social capital. Combining cutting-edge theory and appropriate data and methods, it presents a challenge to both social capital researchers interested in explaining social inequality and to policy-makers with responsibility for designing effective measures for enhancing social cohesion. Learn More
    2015   Hardback Price: $ 255.00   Web: $ 229.50
    Availability: In Stock
    2017   Paperback Price: $ 65.00   Web: $ 52.00
    Availability: In Stock
  17. Handbook of Research Methods on Trust

    Handbook of Research Methods on Trust

    Edited by Fergus Lyon, Guido Möllering, Mark N.K. Saunders
    With the growing interest in trust in the social sciences, this second edition of the Handbook of Research Methods on Trust provides a fully updated and extended account of quantitative, qualitative and mixed methods for empirical research. While many researchers have already drawn inspiration and insight from the previous edition, the dynamic development of trust research calls for further and deeper engagement with methodological issues, particular methods, practical research experience, and current challenges and innovations as offered by this new edition. Learn More
    2015   Hardback Price: $ 215.00   Web: $ 193.50
    Availability: In Stock
    2016   Paperback Price: $ 55.00   Web: $ 44.00
    Availability: In Stock
  18. Handbook of Research Methods on Human Resource Development

    Handbook of Research Methods on Human Resource Development

    Edited by Mark N.K. Saunders, Paul Tosey
    As Human Resource Development (HRD) research has developed, a growing variety of quantitative and qualitative data collection procedures and analysis techniques have been adopted; research designs now include mono, multiple and mixed methods. This Handbook brings together the wealth of research methods experience gained by HRD researchers into one essential volume. Organised into four parts, the book explores conceptual issues, qualitative research methods, quantitative research methods and methodological challenges. It utilises the wealth of research experiences of leading HRD scholars to provide a range of insights highlighting what works, what does not work and associated challenges. Each chapter provides annotated further reading, allowing the reader to expand on the topics discussed. Learn More
    2015   Hardback Price: $ 225.00   Web: $ 202.50
    Availability: In Stock
    2016   Paperback Price: $ 65.00   Web: $ 52.00
    Availability: In Stock
  19. Handbook of Research Methods on Intuition

    Handbook of Research Methods on Intuition

    Edited by Marta Sinclair
    How does one go about studying intuition – a complex, cross-disciplinary field, which is still developing? How can intuition be captured in situ? How can a researcher harness their own intuition? This book uses method-related themes to help answer these questions and explore innovative developments in intuition research. Learn More
    2014   Hardback Price: $ 190.00   Web: $ 171.00
    Availability: In Stock
    2016   Paperback Price: $ 45.00   Web: $ 36.00
    Availability: In Stock
  20. Handbook of Research Methods and Applications in Entrepreneurship and Small Business

    Handbook of Research Methods and Applications in Entrepreneurship and Small Business

    Edited by Alan Carsrud, Malin Brännback
    This thought provoking book builds on existing research traditions that make small business, entrepreneurship and family business a resource rich arena for study. It steps back to ask fundamental questions that every researcher should consider prior to engaging in data collection. It focuses on topics that have traditionally frustrated researchers including experimental methods in small business research, scale development, control variables and language issues in cross cultural research. Learn More
    2014   Hardback Price: $ 175.00   Web: $ 157.50
    Availability: In Stock
    2015   Paperback Price: $ 39.95   Web: $ 31.96
    Availability: In Stock