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Embracing Entrepreneurship Across Disciplines

Ideas and Insights from Engineering, Science, Medicine and Arts Edited by Satish Nambisan, Professor of Entrepreneurship & Technology Management, University of Wisconsin-Milwaukee, US
Unique ideas, insights and themes from diverse disciplines—from engineering, science and medicine to arts, design, and music—have the potential to enrich and deepen our understanding of entrepreneurship. This book brings together contributions from an eclectic set of entrepreneurship scholars and educators from different fields to advance cross-disciplinary entrepreneurial thinking.
Extent: 224 pp
Hardback Price: $110.00 Web: $99.00
Publication Date: 2015
ISBN: 978 1 78254 995 6
Availability: In Stock
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  • Business and Management
  • Entrepreneurship
  • Management and Universities
  • Education
  • Management Education
Unique ideas, insights and themes from diverse disciplines—from engineering, science and medicine to arts, design, and music—have the potential to enrich and deepen our understanding of entrepreneurship. This book brings together contributions from an eclectic set of entrepreneurship scholars and educators from different fields to advance cross-disciplinary entrepreneurial thinking.

Embracing Entrepreneurship Across Disciplines draws on case studies and examples to provide a rich illustration of key themes and concepts, providing an opportunity to share lessons and best practices. It describes innovative programs and practices that could serve as templates for entrepreneurship educators and informs the development and evaluation of policies, programs and educational materials that cross or impact multiple fields.

The creative, accessible ideas and insights offered in this book will appeal to a broad audience interested in entrepreneurship—from scholars and educators to practitioners and policy makers.
‘Entrepreneurship is a discipline that can be taught across the disciplines. Angela Beeching's chapter demonstrates how the essential business concepts of entrepreneurship can be made relevant to music students. By using short case studies featuring musical entrepreneurs, Beeching's excellent chapter provides a context for teaching entrepreneurship that reflects musicians' values and priorities. As one might expect from Beeching, a luminary in the music entrepreneurship world, her chapter also includes insights for educators and practitioners from all disciplines inspired by our musical golden age of entrepreneurship.’
– Catherine Fitterman Radbill, author of Introduction to the Music Industry: An Entrepreneurial Approach

‘Satish Nambisan has assembled a great team of authors who have produced a fascinating collection of chapters. The book does an excellent job of bringing together for the first time developments in entrepreneurship across disparate disciplines that have important research, policy and practical implications. Entrepreneurship can learn from other disciplines but fundamentally this is a two-way process as other disciplines can learn from entrepreneurship. This approach provides a much needed emphasis on the increasing richness of adopting a cross-disciplinary approach in understanding the scope of entrepreneurship.’
– Mike Wright, Centre for Management Buyout Research, Imperial College Business School, UK and University of Ghent, Belgium

‘Entrepreneurship is crossing borders with great impact. After decades of being confined to business schools, entrepreneurship scholarship and teaching are being diffused throughout the university: in engineering, natural and biological sciences, social sciences, art, music, medicine and other schools and departments. This is one of the very first books that captures this important trend, identifying areas for research, teaching and outreach activities. Every chapter is written by an area expert, offering rich insights into the growing power of entrepreneurship as a discipline and a way of thinking and doing. As such, the book is a major reference to any entrepreneurship scholar. The editor, Satish Nambisan, did a masterful job in selecting authors and themes covered in the book. His achievement is simply remarkable.’
– Shaker A. Zahra, Carlson School of Management, University of Minnesota, US
Contributors: R.J. Anderson, G.D. Beckman, A.M. Beeching, R.W. Brown, O.R. Butler, L. Canning, J.D. Hart, A. Kant, D. Melton, A. Meyers, S. Nambisan, C. Patterson, J. Thomas,


Contents:

1. Entrepreneurship Perspectives: An Introduction
Satish Nambisan

PART I ENGINEERING, SCIENCE, AND TECHNOLOGY ENTREPRENEURSHIP
2. Engineering Entrepreneurship: Developing an Entrepreneurial Mindset
Doug Melton

3. Challenges in Faculty Entrepreneurship in the Sciences: Becoming an Entrepreneur but Staying at the University
Robert W. Brown

4. Physics Entrepreneurship: An Evolution From Technology Push to Market Pull
Orville R. Butler and R. Joseph Anderson

PART II HEALTHCARE AND BIOSCIENCE ENTREPRENEURSHIP
5. Bioentrepreneurship: Opportunities and Challenges
Arlen Meyers

6. Healthcare Entrepreneurship: The Changing Landscape
Cam Patterson and Andrew Kant

PART III ARTS, MUSIC, AND DESIGN ENTREPRENEURSHIP
7. The Entrepreneurial Musician: The Tao of DIY
Angela Myles Beeching

8. Educating Arts Entrepreneurs: Does, Can or Should One Size Fit All?
Gary D. Beckman and James D. Hart

9. The Value of Creativity: Implications for Industrial Design and Design Entrepreneurship
Joyce Thomas and Lisa Canning

PART IV. BRIDGING THE DISCIPLINARY PERSPECTIVES
10. Towards a Cross-Disciplinary Understanding of Entrepreneurship
Satish Nambisan

Index