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Encyclopedia of Tourism
Management and Marketing

Edited by Dimitrios Buhalis, Bournemouth University Business School, UK

The Encyclopedia of Tourism Management and Marketing is, quite simply, the definitive reference work in the field.

This is the largest tourism management and marketing ontology that has ever been put together and offers a holistic examination of this interdisciplinary field. Bringing together a wealth of expertise, a team of international authors from all parts of the world shed light on the current state of tourism research and practice around the globe and provide unique insights into the field.

Carefully curated by leading tourism scholar Dimitrios Buhalis, the Encyclopedia is an invaluable resource for academics, students and practitioners and provides the ideal starting point for any research journey. The concise entries present an accessible and condensed overview of each topic and the selected references that follow each entry suggest directions for further detailed exploration.

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Featured

The Global Rise of the Modern Plug-In Electric Vehicle

Public Policy, Innovation and Strategy

John D. Graham, former “regulatory czar” in the George W. Bush White House, offers a comprehensive analysis of the biggest revolution in propulsion since the internal combustion engine replaced the horse and buggy.

‘This book is literally electrifying. John Graham connects all the circuits to deliver an exciting and edifying analysis of the seemingly imminent transformation of our transportation system to electric vehicles.'

– Jonathan B. Wiener, Duke University, US

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