TOTAL: 363
  1. Marketing for Entrepreneurs and SMEs

    Marketing for Entrepreneurs and SMEs

    Maja Konečnik Ruzzier, Mitja Ruzzier, Robert D. Hisrich
    In recent years, entrepreneurs and SMEs have been forced to adapt to a rapidly changing, increasingly globalized world, an evolution that has had a profound impact on marketing strategies. This timely volume identifies the many new opportunities available to entrepreneurs and SMEs in the global marketplace, and offers tactical and strategic marketing approaches to help them succeed in the modern business world. Learn More
    2014   Hardback Price: $ 124.00   Web: $ 111.60
    Availability: In Stock
    2015   Paperback Price: $ 39.95   Web: $ 31.96
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  2. Current Issues in International Entrepreneurship

    Current Issues in International Entrepreneurship

    Edited by Hamid Etemad, Tage Koed Madsen, Erik S. Rasmussen, Per Servais
    The young field of international entrepreneurship is rapidly expanding in scope and complexity, as increasingly more companies across the world compete to gain a larger global market share and attract consumers both at home and abroad. This book, the fifth volume in the McGill International Entrepreneurship series, brings together 29 scholars and practitioners to explore the contemporary issues, evolving relations and dynamic forces that are shaping the new emerging entrepreneurial system in international markets. It examines entrepreneurial efforts and relations in many firms embedded in and constrained by different national and corporate cultures of their own and offers expert recommendations for further research, better managerial practice and more effective public policy approaches. Learn More
    2014   Hardback Price: $ 154.00   Web: $ 138.60
    Availability: In Stock
  3. International Review of National Competitiveness

    International Review of National Competitiveness

    Dong-Sung Cho, Hwy-Chang Moon
    This book provides rankings of national competitiveness alongside a series of sophisticated and specific guidelines for enhancing national competitiveness. Learn More
    2013   Hardback Price: $ 154.00   Web: $ 138.60
    Availability: In Stock
  4. History of Entrepreneurship: Innovation and Risk-taking, 1200–2000

    History of Entrepreneurship: Innovation and Risk-taking, 1200–2000

    Edited by Mark Casson, Catherine Casson
    What are the secrets of a successful entrepreneur? When did the origins of enterprise occur? This important two-volume set addresses such questions by uniting historical case studies of entrepreneurial behaviour from 1200–2000. Key features of this collection include a thematic and chronological comparison of relevant studies as well as coverage of a range of industries, including the software industry. The editors have also selected papers which allow for an examination of a range of entrepreneurial backgrounds and personalities, including female entrepreneurs. This topical set will be of great use to both students and academics who will benefit from the ability to contrast case-studies of large-firms and their executives with small firm-start-ups and their founders. Learn More
    2013   Hardback Price: $ 892.00   Web: $ 802.80
    Availability: In Stock
  5. Restoring America’s Global Competitiveness through Innovation

    Restoring America’s Global Competitiveness through Innovation

    Edited by Ben L. Kedia, Subhash C. Jain
    Though we live in an era of rapid innovation, the United States has introduced comparatively few commercial innovations within the past decade. Innovation shortfall contributes to weaker trade performance, decreased productivity growth, lower wages and many other economic woes. This study provides insightful recommendations for developing enhanced innovation efforts that could help foster substantial, long-term economic growth. Learn More
    2013   Hardback Price: $ 162.00   Web: $ 145.80
    Availability: In Stock
  6. Handbook of Longitudinal Research Methods in Organisation and Business Studies

    Handbook of Longitudinal Research Methods in Organisation and Business Studies

    Edited by Mélanie E. Hassett, Eriikka Paavilainen-Mäntymäki
    This innovative Handbook demonstrates that there is no single best approach to conducting longitudinal studies. At their best, longitudinal research designs yield rich, contextualised, multilevel and deep understanding of the studied phenomenon. The lack of resources in terms of time, funding and people can pose a serious challenge to conducting longitudinal research. This book tackles many of these challenges and discusses the role of longitudinal research programmes in overcoming such obstacles. Learn More
    2013   Hardback Price: $ 239.00   Web: $ 215.10
    Availability: In Stock
    2015   Paperback Price: $ 55.00   Web: $ 44.00
    Availability: In Stock
  7. Entrepreneurship and Multinationals

    Entrepreneurship and Multinationals

    Geoffrey Jones
    This fascinating volume explores the roles played by entrepreneurship and multinational enterprises in the development of the modern world. Geoffrey Jones demonstrates how multinational corporations have driven globalization through the transfer of innovation and cultural values. Learn More
    2013   Hardback Price: $ 128.00   Web: $ 115.20
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  8. Handbook on the Geopolitics of Business

    Handbook on the Geopolitics of Business

    Edited by Joseph Mark S. Munoz
    In recent years, rapid globalization, novel technologies and business models, as well as economic and political changes have transformed the international business landscape. This pioneering volume offers a comprehensive discussion of the new global terrain and makes a strong case for the consideration of geopolitics in both the study and practice of modern-day business. Learn More
    2013   Hardback Price: $ 205.00   Web: $ 184.50
    Availability: In Stock
  9. The Global Brewery Industry

    The Global Brewery Industry

    Edited by Jens Gammelgaard, Christoph Dörrenbächer
    This unique book explores some of the key topics of international business through the context of a global industry, focusing on the challenges brewery companies face as they operate in globalized markets. It examines the strategies of individual firms to develop markets and explores new insights into recent company rivalries, both globally and locally. In addition, it offers detailed analysis of some of the major players in the industry through longitudinal studies. Learn More
    2013   Hardback Price: $ 154.00   Web: $ 138.60
    Availability: In Stock
  10. International Management

    International Management

    Paul N. Gooderham, Birgitte Grøgaard, Odd Nordhaug
    This timely and accessible MBA textbook explores the challenges faced by today’s multinational corporations. What is the optimal balance between local responsiveness and global integration? How can a common culture be developed in the face of profound cultural differences? What employment policies are legitimate in a world of differing standards? Through a combination of well-researched theory and illustrative case studies, International Management creates a platform for informed and lively debate on these, and many other issues. Learn More
    2013   Hardback Price: $ 248.00   Web: $ 223.20
    Availability: In Stock
    2013   Paperback Price: $ 61.00   Web: $ 48.80
    Availability: In Stock
  11. The Changing Face of US Patent Law and its Impact on Business Strategy

    The Changing Face of US Patent Law and its Impact on Business Strategy

    Edited by Daniel R. Cahoy, Lynda J. Oswald
    Within the complex global economy, patents function as indispensable tools for fostering and protecting innovation. This fascinating volume offers a comprehensive perspective on the US patent system, detailing its many uses and outlining several critical legislative, administrative and judicial reforms that impact business strategy. Learn More
    2013   Hardback Price: $ 128.00   Web: $ 115.20
    Availability: In Stock
  12. The Process of Internationalization in Emerging SMEs and Emerging Economies

    The Process of Internationalization in Emerging SMEs and Emerging Economies

    Edited by Hamid Etemad
    This book, the fourth volume in the McGill International Entrepreneurship series, brings together 27 top scholars to explore the structural complexities, evolving relations and dynamic forces that are shaping a new system of multi-polar, multi-level international business relations. It examines entrepreneurial efforts and relations in different national and corporate cultures, each embedded in and also constrained by country-specific socio-economic structures and each vying for consumer attentions in competitive global markets. Learn More
    2013   Hardback Price: $ 170.00   Web: $ 153.00
    Availability: In Stock
  13. The Dynamics of Corporate Co-evolution

    The Dynamics of Corporate Co-evolution

    John Child, Kenneth K.-T. Tse, Suzana B. Rodrigues
    Offering insights of unusual richness, this book examines one of the world’s most important business environments to determine the way that organizations can develop through interaction with their environments. It fills a gap in our understanding of the evolution of the Chinese business environment and throws light on the theory of co-evolution in order to inspire management practice. Learn More
    2013   Hardback Price: $ 136.00   Web: $ 122.40
    Availability: In Stock
    2014   Paperback Price: $ 49.95   Web: $ 39.96
    Availability: In Stock
  14. The Political Power of the Business Corporation

    The Political Power of the Business Corporation

    Stephen Wilks
    The large business corporation has become a governing institution in national and global politics. This trail-blazing book offers a critical account of its political dominance and lack of democratic legitimacy. Thanks to successful wealth generation and ideological victories the large business corporation has become an effective political actor and has entered into partnership with government in the design of public policy and delivery of public services. Stephen Wilks argues that governmental and corporate elites have transformed British politics to create a ‘new corporate state’ with similar patterns in the USA, in competitor economies – including China – and in global governance. The argument embraces multinational corporations, corporate social responsibility, corporate governance and the inequality generated by corporate dominance. Learn More
    2013   Hardback Price: $ 154.00   Web: $ 138.60
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    2013   Paperback Price: $ 44.00   Web: $ 35.20
    Availability: In Stock
  15. Innovation and Creativity

    Innovation and Creativity

    Edited by Filip De Beule, Ysabel Nauwelaerts
    This book brings together different insights into the importance of innovation and creativity to build competitiveness in the European industry and society from different angles. Learn More
    2013   Hardback Price: $ 136.00   Web: $ 122.40
    Availability: In Stock
  16. International Marketing and the Country of Origin Effect

    International Marketing and the Country of Origin Effect

    Edited by Giuseppe Bertoli, Riccardo Resciniti
    The chapters refer to a wide range of issues, including made-in effects in relation to ethnocentrism and to corporate social responsibility in small and medium-sized enterprises; the interactions and synergistic effects between product-related made-in images and the images of places as tourism destinations; distribution channel issues; ‘made-in topics’ in relation to emerging markets; and a review of the relevant literature on country of origin effects. The contributors propose strategies and tools that companies might leverage to develop their international marketing and suggest policies that might strengthen these efforts. Learn More
    2013   Hardback Price: $ 120.00   Web: $ 108.00
    Availability: In Stock
  17. Multinationals and Economic Geography

    Multinationals and Economic Geography

    Simona Iammarino, Philip McCann
    After more than fifty years of systematic research on multinational enterprises (MNEs) what is apparent is that there is, as yet, no unified or dominant theory of the MNE. The objective of this book is to bring into focus one particular dimension of MNE behaviour and activity that has been relatively under-researched – namely the geography of the multinational enterprise – as understood through the lens of innovation and technological change. The authors clearly demonstrate that geography is becoming increasingly important for MNEs and, in turn, MNEs are becoming progressively more important for economic geography. The pivot on which this vital relationship turns is the creation, diffusion and management of new knowledge. Learn More
    2013   Hardback Price: $ 205.00   Web: $ 184.50
    Availability: In Stock
    2013   Paperback Price: $ 70.00   Web: $ 56.00
    Availability: In Stock
  18. Managing Global Organizations

    Managing Global Organizations

    Rabi S. Bhagat, Harry C. Triandis, Annette S. McDevitt
    The globalization of business is a reality that confronts organizations of all sizes from different nations and cultures. This book serves as a comprehensive guide for understanding the nature of cultural variations that affect important aspects of organizational behavior. Learn More
    2013   Hardback Price: $ 165.00   Web: $ 148.50
    Availability: In Stock
    2014   Paperback Price: $ 55.00   Web: $ 44.00
    Availability: In Stock
  19. Handbook of Research on International Strategic Management

    Handbook of Research on International Strategic Management

    Edited by Alain Verbeke, Hemant Merchant
    The Handbook provides an impressive state-of-the-art overview of the international strategic management field as an area of scholarly inquiry. The great strength of the work is the thoughtfulness of the messages conveyed by the expert team of authors. Learn More
    2012   Hardback Price: $ 253.00   Web: $ 227.70
    Availability: In Stock
    2014   Paperback Price: $ 65.00   Web: $ 52.00
    Availability: In Stock
  20. Globalization and Culture

    Globalization and Culture

    Edited by Manfred B. Steger
    Globalization has been the subject of fierce academic and public debates over the past two decades, but the focus has tended to revolve around ‘objective’ aspects linked to economics and technology. This authoritative two-volume set, edited by a leading academic in the field, brings together important papers which cover the equally crucial ‘subjective’ dimensions with particular emphasis on the production and dispersion of cultural meanings, identities and practices. Along with an original introduction, this research collection will be of use to anyone with an interest in the subject of globalization and culture. Learn More
    2012   Hardback Price: $ 639.00   Web: $ 575.10
    Availability: In Stock