TOTAL: 5
  1. Publish or Perish

    Publish or Perish

    Imad A. Moosa
    Imad Moosa’s thought-provoking book explores the contemporary doctrine that plagues the academic sphere: the principle of publish or perish. This book identifies the pressures placed upon academics to either publish their work regularly, or suffer the consequences, including lack of promotion, or even redundancy. Learn More
    2018   Hardback Price: $ 120.00   Web: $ 108.00
    Availability: Out of Stock
  2. Handbook of Research Methods in Complexity Science

    Handbook of Research Methods in Complexity Science

    Edited by Eve Mitleton-Kelly, Alexandros Paraskevas, Christopher Day
    This comprehensive Handbook is aimed at both academic researchers and practitioners in the field of complexity science. The book’s 26 chapters, specially written by leading experts, provide in-depth coverage of research methods based on the sciences of complexity. The research methods presented are illustratively applied to practical cases and are readily accessible to researchers and decision makers alike. Learn More
    2018   Hardback Price: $ 330.00   Web: $ 297.00
    Availability: In Stock
  3. Handbook of Marketing Analytics

    Handbook of Marketing Analytics

    Edited by Natalie Mizik, Dominique M. Hanssens
    Marketing Science contributes significantly to the development and validation of analytical tools with a wide range of applications in business, public policy and litigation support. The Handbook of Marketing Analytics showcases the analytical methods used in marketing and their high-impact real-life applications. Fourteen chapters provide an overview of specific marketing analytic methods in some technical detail and 22 case studies present thorough examples of the use of each method in marketing management, public policy, and litigation support. All contributing authors are recognized authorities in their area of specialty. Learn More
    2018   Hardback Price: $ 290.00   Web: $ 261.00
    Availability: In Stock
  4. Handbook of Research Methods for Tourism and Hospitality Management

    Handbook of Research Methods for Tourism and Hospitality Management

    Edited by Robin Nunkoo
    As research in tourism and hospitality reaches maturity, a growing number of methodological approaches are being utilized and, in addition, this knowledge is dispersed across a wide range of journals. Consequently there is a broad and multidisciplinary community of tourism and hospitality researchers whom, at present, need to look widely for support on methods. In this volume, researchers fulfil a pressing need by clearly presenting methodological issues within tourism and hospitality research alongside particular methods and share their experiences of what works, what does not work and where challenges and innovations lie. Learn More
    July 2018   Hardback Price: $ 315.00   Web: $ 283.50
    Availability: Not yet published
  5. Disclosing Entrepreneurship as Practice

    Disclosing Entrepreneurship as Practice

    Bengt Johannisson
    Some contemporary practice theories are not well suited to studying entrepreneurship as ongoing creative organizing. In order to catch the emergence of entrepreneurship, the scholar has to adopt a dwelling mode and immerse themselves into the concrete doings, the practices, of ‘entrepreneuring’, thus amalgamating the researcher and entrepreneur identities. Enactive research thus means that the scholar enacts a real-life venture and uses auto-ethnographic methods to organize the insights being gained. Two enacted, year long, projects, are reported in detail and the methods used and the findings from the research are reported in this thought-provoking book. Learn More
    August 2018   Hardback Price: $ 135.00   Web: $ 121.50
    Availability: Not yet published