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Business and Management

  1. Add to Wish List A Research Agenda for Place Branding

    A Research Agenda for Place Branding

    Edited by Dominic Medway, Gary Warnaby, John Byrom
    This cutting-edge Research Agenda for Place Branding explores ideas and debates that inform a refreshing take on the future of place branding and marketing. It argues that we are at a juncture where the logical and sensible step is to pu...
    Hardback (2021)

    List price £105.00

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    Paperback (September 2022)

    List price £30.95

    Member price £24.76

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    £24.76

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  2. Add to Wish List Marketing Countries, Places, and Place-associated Brands

    Marketing Countries, Places, and Place-associated Brands

    Edited by Nicolas Papadopoulos, Mark Cleveland
    This book integrates new thinking on the image, marketing, and branding of places at all levels, from town squares to cities and countries, and of the products and peoples associated with them, thereby bridging the ‘country’ and ‘place’ ...
    Hardback (2021)

    List price £120.00

    Member price £108.00

    Paperback (September 2022)

    List price £37.00

    Member price £29.60

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    £29.60

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  3. Add to Wish List Games, Simulations and Playful Learning in Business Education

    Games, Simulations and Playful Learning in Business Education

    Edited by Caroline Elliott, Jon Guest, Elinor Vettraino
    Games, Simulations and Playful Learning in Business Education takes a fresh, insightful look at original and innovative ways of incorporating games, simulations and play to enhance the quality of higher education learning and assessment ...
    Hardback (2021)

    List price £90.00

    Member price £81.00

    Paperback (August 2022)

    List price £35.00

    Member price £28.00

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    £28.00

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  4. Add to Wish List Developments in Entrepreneurial Finance and Technology

    Developments in Entrepreneurial Finance and Technology

    Edited by David B. Audretsch, Maksim Belitski, Nada Rejeb, Rosa Caiazza
    This book offers cutting-edge insights into the changing landscape of entrepreneurial finance, as digital technologies play an increasingly dynamic role in the world economy. Assessing the rapid development of innovative technologies in ...
    Hardback (2022)

    List price £105.00

    Member price £94.50

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    £25.00

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  5. Add to Wish List Teaching Tourism

    Teaching Tourism

    Edited by Johan Edelheim, Marion Joppe, Joan Flaherty
    Tourism as an activity is increasingly being criticised for its exploitative and extractive industrial approaches to business. Yet, it has the power to transform and to regenerate societies, cultures and the environment. The desire to ex...
    Hardback (2022)

    List price £105.00

    Member price £94.50

    Paperback (2022)

    List price £30.95

    Member price £24.76

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  6. Add to Wish List The Governance of Global Industry Associations

    The Governance of Global Industry Associations

    Karsten Ronit
    This insightful book examines the role of micro-politics in the life of global industry associations. Karsten Ronit addresses the various rules and norms required to administer these associations, highlighting the importance of managing ...
    Hardback (2022)

    List price £85.00

    Member price £76.50

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    £25.00

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  7. Add to Wish List Research Handbook on Services Management

    Research Handbook on Services Management

    Edited by Mark M. Davis
    This comprehensive Research Handbook reflects the latest research breakthroughs and practices in services management. Addressing services management from a broader strategic perspective, it delves into the key issues of analytics and ser...
    Hardback (2022)

    List price £180.00

    Member price £162.00

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    £48.00

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  8. Add to Wish List Innovating Business for Sustainability

    Innovating Business for Sustainability

    Edited by Beate Sjåfjell, Carol Liao, Aikaterini Argyrou
    Challenging current attitudes to governance and regulation in business, this timely book ascertains how regulatory approaches can innovate to ensure sustainable business that contributes to social justice for current and future generatio...
    Hardback (2022)

    List price £110.00

    Member price £99.00

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    £25.00

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  9. Add to Wish List How to Write Differently

    How to Write Differently

    Edited by Monika Kostera
    Responding to the trend of formulaic writing in the academic community, How To Write Differently offers a refreshing approach to academic writing in a practical format.
    Hardback (2022)

    List price £80.00

    Member price £72.00

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    £25.00

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  10. Add to Wish List Gendered Marketing

    Gendered Marketing

    Pauline Maclaran, Andreas Chatzidakis
    Performing an in-depth exploration of the gendered nature of marketing theory and practice, this timely book unpacks the many ideological assumptions embedded in marketing thought and action.
    Hardback (2022)

    List price £75.00

    Member price £67.50

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    £25.00

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  11. Add to Wish List Public Sector Entrepreneurship

    Public Sector Entrepreneurship

    Albert N. Link
    This timely book argues that the overcrowding of national parks in the United States represents a social problem in need of public sector action and a policy solution, as no systematic means to address this problem has been implemented e...
    Hardback (2022)

    List price £65.00

    Member price £58.50

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    £25.00

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  12. Add to Wish List Advanced Introduction to Artificial Intelligence in Healthcare

    Advanced Introduction to Artificial Intelligence in Healthcare

    Tom Davenport, John Glaser, Elizabeth Gardner
    Providing a comprehensive overview of the current and future uses of Artificial Intelligence in healthcare, this Advanced Introduction discusses the issues surrounding the implementation, governance, impacts and risks of utilising AI in ...
    Paperback (2022)

    List price £15.95

    Member price £12.76

    Hardback (2022)

    List price £85.00

    Member price £76.50

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    £12.76

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