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Business and Management

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  1. Add to Wish List Globalization in the Asian Region

    Globalization in the Asian Region

    Edited by Gloria Davies, Chris Nyland
    Bringing together contributors from both the university sector and business-centered research institutions, this comprehensive volume offers diverse perspectives on the impacts and consequences of globalization in different parts of the ...
    Paperback (2005)

    List price £37.00

    Member price £29.60

    Hardback (2004)

    List price £95.00

    Member price £85.50

    eBook:

    £29.60

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  2. Add to Wish List Strategic Affiliate Marketing

    Strategic Affiliate Marketing

    Simon Goldschmidt, Sven Junghagen, Uri Harris
    Even though it can be argued that affiliate marketing is an old phenomenon, in a rapidly changing online business environment, it is still a new and developing business area. This highly topical book contains a thorough analysis of affil...
    Paperback (2004)

    List price £35.00

    Member price £28.00

    Hardback (2003)

    List price £85.00

    Member price £76.50

    eBook:

    £28.00

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  3. Add to Wish List The Environment in Corporate Management

    The Environment in Corporate Management

    Jean-Baptiste Lesourd, Steven G.M. Schilizzi
    The Environment in Corporate Management includes an up-to-date treatment of business practices, norms and standards, using the tools of microeconomic and industrial organisation analysis to provide an ordered and consistent picture. The ...
    Paperback (2003)

    List price £51.00

    Member price £40.80

    Hardback (2002)

    List price £123.00

    Member price £110.70

  4. Add to Wish List Malaysian Business in the New Era

    Malaysian Business in the New Era

    Edited by Chris Nyland, Wendy Smith, Russell Smyth, Marika Vicziany
    This volume explores Malaysian business in the era that began with the Asian financial crisis of 1997–1999. The contributions, by a broad range of international experts, are informed by a wish to identify what Malaysia needs to do to sus...
    Paperback (2002)

    List price £38.00

    Member price £30.40

    Hardback (2001)

    List price £100.00

    Member price £90.00

    eBook:

    £30.40

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  5. Add to Wish List Creating the New Economy

    Creating the New Economy

    R. D. Norton
    The author provides a sharply etched portrayal of the geography of the new economy. He lists specific case studies of the failure of established managerial corporations to capitalize on inventions, a failure remedied by newcomers. The ...
    Paperback (2002)

    List price £38.00

    Member price £30.40

    Hardback (2001)

    List price £115.00

    Member price £103.50

  6. Add to Wish List The Economics and Management of Intellectual Property

    The Economics and Management of Intellectual Property

    Ove Granstrand
    This unique book – informed by ten years’ research – focuses on intellectual property and charts the global transition towards intellectual capitalism with technology-based corporations as prime movers. The book gives a comprehensive ov...
    Paperback (2000)

    List price £43.00

    Member price £34.40

    Hardback (1999)

    List price £135.00

    Member price £121.50

  7. Add to Wish List INNOVATION IN EAST ASIA

    INNOVATION IN EAST ASIA

    Michael Hobday
    Innovation in East Asia is the first book to show how ‘latecomer’ firms from Taiwan, South Korea, Hong Kong and Singapore have caught up technologically with Japan and learned to innovate. Mike Hobday examines the technology acquisition ...
    Paperback (1997)

    List price £33.00

    Member price £26.40

    Hardback (1995)

    List price £97.00

    Member price £87.30

  8. Add to Wish List Microeconomics for Business and Marketing

    Microeconomics for Business and Marketing

    Peter E. Earl
    Microeconomics for Business and Marketing is a wide-ranging, innovative textbook which will stimulate students and teachers alike. It will be of particular relevance to students of marketing, commerce and business strategy. Specificall...
    Paperback (1995)

    List price £33.00

    Member price £26.40

    Hardback (1995)

    List price £129.00

    Member price £116.10

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