International Business
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![The Changing Global Economy and its Impact on International Entrepreneurship]()
The Changing Global Economy and its Impact on International Entrepreneurship
Edited by Hamid Etemad, Stefano Denicolai, Birgit Hagen, Antonella Zucchella
The Changing Global Economy and its Impact on International Entrepreneurship addresses different changes and challenges which small and medium sized enterprises (SMEs) face in an economy where they need to compete at home and cannot refr...eBook:Find out more£25.00
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![Strategic Challenges for the Base of the Pyramid]()
Strategic Challenges for the Base of the Pyramid
Patrick A.M. Vermeulen, Edgar Hütte
Managers of multinational corporations are now looking towards low-income markets for their potential for generating large profits. Serving such markets and developing products for them requires a fundamentally different approach of doin...eBook:Find out more£24.76
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![The Evolution of the World Economy]()
The Evolution of the World Economy
Terutomo Ozawa
The world economy is near a critical crossroads, as a rising China, the greatest-ever beneficiary of US-led capitalism, ironically dreams big to replace America''s supremacy as a new hegemonic power with a non-liberal world order. This t...eBook:Find out more£25.00
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![Emerging Dynamics of Sustainability in Multinational Enterprises]()
Emerging Dynamics of Sustainability in Multinational Enterprises
Edited by John R. McIntyre, Silvester Ivanaj, Vera Ivanaj, Rabi N. Kar
This review addresses some of the pertinent questions arising out of the fast changing dynamics of sustainability development in multinational enterprises focusing their strategies, practices and models on emerging economies. Contribu...eBook:Find out more£25.00
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![Emerging Markets and the Future of the BRIC Nations]()
Emerging Markets and the Future of the BRIC Nations
Edited by Ben L. Kedia, Kelly Aceto
After a decade of unprecedented growth, the BRIC nations’ economies have unexpectedly slowed. In this innovative book, expert contributors diagnose and examine the factors that might be responsible for the economic regression in Brazil, ...eBook:Find out more£25.00
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![The Impact of Globalization on Argentina and Chile]()
The Impact of Globalization on Argentina and Chile
Edited by Geoffrey Jones, Andrea Lluch
During the first global economy of the late nineteenth century and early twentieth century, Argentina became one of the richest countries on earth, while Chile was an economic backwater. During the contemporary era of globalization, libe...eBook:Find out more£25.00
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![Enhancing Firm Sustainability Through Governance]()
Enhancing Firm Sustainability Through Governance
Francesco de Zwart
This important book presents a fresh perspective on corporate governance and how the relationship between governance mechanisms, processes and variables should be understood through a new unifying theory: the relational corporate governa...eBook:Find out more£25.00
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![Managing the Legal Nexus Between Intellectual Property and Employees]()
Managing the Legal Nexus Between Intellectual Property and Employees
Edited by Lynda J. Oswald, Marisa Anne Pagnattaro
The explosion in intellectual capital coincides with a growing understanding of the importance of human capital to the firm. This book examines the pressing legal issues that arise at the intersections of intellectual property law, emplo...eBook:Find out more£25.00
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![Language in International Business]()
Language in International Business
Rebecca Piekkari, Denice E. Welch, Lawrence S. Welch
Language matters in international business and global business expansion inevitably mean encountering challenges of communication, language and translation. This book presents a thorough and rigorous analysis of language related to all a...eBook:Find out more£26.36
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![Entrepreneurial Creativity in a Virtual World]()
Entrepreneurial Creativity in a Virtual World
Denise Tsang
The start of the 21st century has seen an explosion of online media, with creative content becoming a driving force for competitiveness. As twin engines of the digital economy, much has been said about both creativity and entrepreneurshi...eBook:Find out more£25.00
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![Business and the Greater Good]()
Business and the Greater Good
Edited by Knut J. Ims, Lars J. Tynes Pedersen
With cutting-edge insights from leading European and North American scholars, this authoritative book addresses the fundamental problems of business in an age of crisis whilst presenting radical, but practical, solutions.eBook:Find out more£25.00
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![Marketing for Entrepreneurs and SMEs]()
Marketing for Entrepreneurs and SMEs
Maja Konečnik Ruzzier, Mitja Ruzzier, Robert D. Hisrich
In recent years, entrepreneurs and SMEs have been forced to adapt to a rapidly changing, increasingly globalized world, an evolution that has had a profound impact on marketing strategies. This timely volume identifies the many new oppor...eBook:Find out more£24.76
