International Business

  1. Add to Wish List Cross-Cultural Consumer Behavior

    Cross-Cultural Consumer Behavior

    Katja Gelbrich, Stefan W. Müller, Stanford A. Westjohn
    This cutting-edge book unpacks the relationship between culture and consumer behavior to present the state-of-the-art in cross-cultural consumer research. Examining how culture shapes what consumers seek, evaluate and choose to purchase,...
    Paperback (2023)

    List price £44.00

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    Hardback (2023)

    List price £145.00

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  2. Add to Wish List The Global Challenge

    The Global Challenge

    Vladimir Pucik, Ingmar Björkman, Paul Evans, Günter K. Stahl
    In this extensively revised fourth edition textbook, authors Vladimir Pucik, Ingmar Björkman, Paul Evans and Günter Stahl take a people management and organizational perspective on the complex issues involved in successfully managing tod...
    Paperback (2023)

    List price £39.00

    Member price £31.20

    Hardback (2023)

    List price £150.00

    Member price £135.00

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    £31.20

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  3. Add to Wish List Taking the Fear Out of Data Analysis

    Taking the Fear Out of Data Analysis

    Adamantios Diamantopoulos, Bodo B. Schlegelmilch, Georgios Halkias
    Taking the Fear Out of Data Analysis provides readers with the necessary knowledge and skills to understand, perform, and interpret quantitative data analysis effectively. Acknowledging that people often dislike statistics and quantitati...
    Paperback (2023)

    List price £31.95

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    Hardback (2023)

    List price £110.00

    Member price £99.00

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    £25.56

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  4. Add to Wish List Happimetrics

    Happimetrics

    Peter A. Gloor
    Based on 20 years of research, this book lays out a proven and tested method for reaching the goal of employee happiness, analyzing individuals’ communication patterns, and making them self-aware by mirroring their behaviour back to them...
    Hardback (2022)

    List price £88.00

    Member price £79.20

    Paperback (2023)

    List price £28.95

    Member price £23.16

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    £23.16

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  5. Add to Wish List Globalization

    Globalization

    C. Gopinath
    Globalization: A Multi-Dimensional System provides a comprehensive understanding of the complex process of globalization and how it impacts nations, organizations and individuals who operate in its environment. C. Gopinath addresses why...
    Paperback (2023)

    List price £35.00

    Member price £28.00

    Hardback (2023)

    List price £95.00

    Member price £85.50

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    £28.00

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  6. Add to Wish List How to Lead Academic Departments Successfully

    How to Lead Academic Departments Successfully

    Edited by Adam Lindgreen, Alan Irwin, Flemming Poulfelt, Thyra U. Thomsen
    It is an old cliché that leading and managing academics is like herding cats. This book challenges this myth and presents a way to deal with the many challenges of academic leadership, from managing departments, research groups and teams...
    Hardback (2021)

    List price £137.00

    Member price £123.30

    Paperback (2022)

    List price £40.95

    Member price £32.76

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    £32.76

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  7. Add to Wish List A Research Agenda for International Business and Management

    A Research Agenda for International Business and Management

    Edited by Ödül Bozkurt, Mike Geppert
    This insightful Research Agenda provides reflections on the state of the international business and management discipline and also highlights important future topics for research, as well as sharing a range of thought-provoking ideas on ...
    Hardback (2021)

    List price £104.00

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    Paperback (2022)

    List price £32.95

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    £26.36

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  8. Add to Wish List Advanced Introduction to Digital Marketing

    Advanced Introduction to Digital Marketing

    Utpal Dholakia
    The Advanced Introduction to Digital Marketing identifies the core concepts of research on digital marketing and provides theoretical frameworks and empirical findings. Topics such as digital product evolution, marketing strategy, and re...
    Paperback (2022)

    List price £18.95

    Member price £15.16

    Hardback (2022)

    List price £89.00

    Member price £80.10

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    £15.16

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  9. Add to Wish List Games, Simulations and Playful Learning in Business Education

    Games, Simulations and Playful Learning in Business Education

    Edited by Caroline Elliott, Jon Guest, Elinor Vettraino
    Games, Simulations and Playful Learning in Business Education takes a fresh, insightful look at original and innovative ways of incorporating games, simulations and play to enhance the quality of higher education learning and assessment ...
    Hardback (2021)

    List price £99.00

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    Paperback (2022)

    List price £35.95

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  10. Add to Wish List Principles of International Logistics

    Principles of International Logistics

    Jose L. Tongzon
    This textbook offers a comprehensive analysis of traditional and newly emerging challenges affecting international logistics management from practical, theoretical and policy perspectives. Principles of International Logistics provides a...
    Paperback (2022)

    List price £31.95

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    Hardback (2022)

    List price £120.00

    Member price £108.00

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  11. Add to Wish List A Research Agenda for Corporations

    A Research Agenda for Corporations

    Christopher May
    This exciting Research Agenda offers a multi-disciplinary and historically informed programme for the further investigation of the global political economy of the corporate sector. It tackles the question, can and should the corporation ...
    Hardback (2020)

    List price £83.00

    Member price £74.70

    Paperback (2022)

    List price £25.95

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  12. Add to Wish List International Business Strategy and Cross-Cultural Management

    International Business Strategy and Cross-Cultural Management

    Nicole F. Richter, Jesper Strandskov, Sven Hauff, Vasyl Taras
    This comprehensive yet accessible textbook provides readers with an advanced and applied approach to traditional international business that integrates key cross-cultural management topics. Its ten chapters give profound insights into an...
    Paperback (2022)

    List price £35.95

    Member price £28.76

    Hardback (2022)

    List price £109.00

    Member price £98.10

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