International Business
-
Add to Wish List
![The New Corporate Landscape]()
The New Corporate Landscape
Alexander Styhre
Presenting a comprehensive overview of the changes in policies and economic doctrines of the American economy following the 2008 global financial crisis, this book critically examines the reformation of the corporate landscape. Observing...eBook:Find out more£25.00
-
Add to Wish List
![Handbook on Trade Policy and Climate Change]()
Handbook on Trade Policy and Climate Change
Edited by Michael Jakob
This insightful Handbook provides a comprehensive overview of the most recent developments in the academic debate on the numerous and complex linkages between international trade and climate change.eBook:Find out more£48.00
-
Add to Wish List
![International Business Strategy and Cross-Cultural Management]()
International Business Strategy and Cross-Cultural Management
Nicole F. Richter, Jesper Strandskov, Sven Hauff, Vasyl Taras
This comprehensive yet accessible textbook provides readers with an advanced and applied approach to traditional international business that integrates key cross-cultural management topics. Its ten chapters give profound insights into an...eBook:Find out more£27.96
-
Add to Wish List
![Advanced Introduction to Advertising]()
Advanced Introduction to Advertising
Patrick De Pelsmacker
This Advanced Introduction provides a concise yet thorough guide to understanding and planning advertising, while answering the key questions at the forefront of this modern topic: what is advertising? What is its role in businesses and ...eBook:Find out more£12.76
-
Add to Wish List
![Cross-Cultural Marketing]()
Cross-Cultural Marketing
Edited by Tiziano Vescovi
Viewing Europe as the centre of intercultural confrontation with its own set of subcultures, Cross-Cultural Marketing analyses the cultural comparison between East and West from a European perspective. Structured in four parts, the textb...eBook:Find out more£23.96
-
Add to Wish List
![Field Guide to Intercultural Research]()
Field Guide to Intercultural Research
Edited by David S. A. Guttormsen, Jakob Lauring, Malcolm Chapman
This informative Field Guide to Intercultural Research is specifically designed to be used in the field, guiding the reader away from pitfalls and towards best practice. It shares valuable fieldwork challenges and experiences, as well a...eBook:Find out more£28.00
-
Add to Wish List
![Demography and the Global Business Environment]()
Demography and the Global Business Environment
Alfred A. Marcus, Mazhar Islam
Alfred A. Marcus and Mazhar Islam examine how demographic changes introduce new challenges for businesses, with a focus on how the world today is divided between disproportionately old and young nations. Taking a broad international pers...eBook:Find out more£25.00
-
Add to Wish List
![Entrepreneurial Internationalization in an Increasingly Digitized and Networked World Economy]()
Entrepreneurial Internationalization in an Increasingly Digitized and Networked World Economy
Edited by Hamid Etemad, Natasha Evers, Sören Kock
Providing cutting-edge material from a range of perspectives on entrepreneurial internationalization, this insightful book develops contemporary business concepts and business models to engage with a rapidly changing and diversifying wor...eBook:Find out more£25.00
-
Add to Wish List
![The Contest for Value in Global Value Chains]()
The Contest for Value in Global Value Chains
Lilac Nachum, Yoshiteru Uramoto
Who captures the value created in global supply chains? How should gaps in value capture among participants be amended and by whom? Focusing on the global apparel supply chain and employing value creation as a yardstick for evaluation of...eBook:Find out more£25.00
-
Add to Wish List
![Essentials of International Human Resource Management]()
Essentials of International Human Resource Management
Mila Lazarova, David C. Thomas, Elaine Farndale
The revised and fully updated second edition of this textbook illustrates the multi-layered knowledge accumulated in the field of international human resource management, developing understanding of the strategic management of people in ...eBook:Find out more£25.56
-
Add to Wish List
![Handbook of Business and Public Policy]()
Handbook of Business and Public Policy
Edited by Aynsley Kellow, Tony Porter, Karsten Ronit
This comprehensive Handbook provides an analysis of the key issues, accomplishments, and challenges of research and practices related to the interactions between business and public policy.eBook:Find out more£48.00
-
Add to Wish List
![Handbook on Diversity and Inclusion Indices]()
Handbook on Diversity and Inclusion Indices
Edited by Eddy S. Ng, Christina L. Stamper, Alain Klarsfeld, Yu J. Han
This Handbook on Diversity and Inclusion Indices critically examines many of the popular and frequently cited indices related to DEI benchmarking and progress tracking. The goal is to provide a better understanding of the indices’ constr...eBook:Find out more£48.00
