Edited by Aldona Glińska-Neweś, Pauliina Ulkuniemi
This enlightening book presents a framework of the various factors influencing the transformation of societal thinking towards the circular economy, including individual, organizational and macro-environmental levels of analysis. The Hum...
Edited by Olivier Furrer, Mikèle Landry, Chloé Baillod, Jie Y. Kerguignas
This ground-breaking Research Agenda provides unique insight into the evolution and development of service marketing. Expert contributors present an in-depth overview of the current state of the field, and critically analyse the diverse ...
By setting out a step-by-step guide on the implementation of a theoretically robust team work-centric approach to education, Group and Team Work explains valuable team work theory and practical dynamics. It details specific approaches ed...
If Design is about forming materials, then what are the materials of Service Design? In this ground-breaking book, Johan Blomkvist, Simon Clatworthy and Stefan Holmlid explore this question by establishing a discourse around the material...
The ever-evolving marketing technologies now include the extensive use of advanced AI with important implications for the decision making processes of both marketers and consumers. This detailed and insightful book rigorously examines th...