Strategic Management
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![Advanced Introduction to Scenario Planning]()
Advanced Introduction to Scenario Planning
Paul J.H. Schoemaker
Providing a panoramic overview of the evolving world of scenario planning, this Advanced Introduction uses topical case studies to analyze the developing methodologies of scenario planning. Written by Paul J.H. Schoemaker, a leading auth...eBook:Find out more£15.16
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![Management Perspectives on the Covid-19 Crisis]()
Management Perspectives on the Covid-19 Crisis
Edited by Kenneth Husted, Rudolf R. Sinkovics
New Zealand (NZ) offers an astonishing story regarding its Covid-19 response. This book argues that NZ offers lessons for business and management actors across various geographical and political contexts in the world. In this book, we dr...eBook:Find out more£22.36
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![Advanced Introduction to Marketing Strategy]()
Advanced Introduction to Marketing Strategy
George Day
This visionary book presents a systematic, next-generation approach to marketing strategy, demonstrating how success is gained and sustained via continuous innovation to create new value for customers. George S. Day develops the outside-...eBook:Find out more£14.38
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![A Research Agenda for Sport Management]()
A Research Agenda for Sport Management
Edited by David Shilbury
Challenging the existing perspectives and models upon which sport management has been founded, this Research Agenda compiles cutting-edge research from expert contributors to offer a new definition of sport management. Examining the evol...eBook:Find out more£25.00
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![Strategies for the Digital Customer Experience]()
Strategies for the Digital Customer Experience
Wided Batat
Offering a critical approach to digital marketing strategies, this innovative book introduces the ‘phygital’, a new ecosystem that creates a continuum between physical and digital settings to aid the design of successful customer experie...eBook:Find out more£25.00
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![Handbook on Digital Business Ecosystems]()
Handbook on Digital Business Ecosystems
Edited by Sabine Baumann
This timely Handbook on Digital Business Ecosystems provides a comprehensive overview of current research and industrial applications as well as suggestions for future developments. Multi-disciplinary in scope, the Handbook includes rigo...eBook:Find out more£48.00
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![How to Do Relevant Research]()
How to Do Relevant Research
Philip H. Mirvis, Susan Albers Mohrman, Christopher G. Worley
Amidst rapid and fundamental shifts in the economic, geo-political, technological, and societal landscape, this cutting-edge book makes the timeless case that research can be informed by problems in the ‘real world’ and make important co...eBook:Find out more£20.76
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![Effectuation]()
Effectuation
Saras D. Sarasvathy
To effectuate is to engage in a specific type of entrepreneurial action. It has special importance for situations where the future is truly unknowable or human agency is of primary importance. In this new and updated edition of the bests...eBook:Find out more£24.76
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![Handbook of Intuition Research as Practice]()
Handbook of Intuition Research as Practice
Edited by Marta Sinclair
How can intuition research inform practice? As the use of intuition in business has become more widely accepted, companies struggle to understand how to use this additional resource efficiently, while corporate trainers and university ed...eBook:Find out more£30.36
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![Handbook of Digital Innovation]()
Handbook of Digital Innovation
Edited by Satish Nambisan, Kalle Lyytinen, Youngjin Yoo
Digital innovations influence every aspect of life in an increasingly digitalized world. Firms pursuing digital innovations must consider how digital technologies shape the nature, process and outcomes of innovation as well as long- and ...eBook:Find out more£30.36
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![Encyclopedia of Sport Management]()
Encyclopedia of Sport Management
Edited by Paul M. Pedersen
Bringing together preeminent international researchers, emerging scholars and practitioners, Paul M. Pedersen presents the comprehensive Encyclopedia of Sport Management, offering detailed entries for the critical concepts and topics in ...eBook:Find out more£48.00
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![Demography and the Global Business Environment]()
Demography and the Global Business Environment
Alfred A. Marcus, Mazhar Islam
Alfred A. Marcus and Mazhar Islam examine how demographic changes introduce new challenges for businesses, with a focus on how the world today is divided between disproportionately old and young nations. Taking a broad international pers...eBook:Find out more£25.00
