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Managing Tourism Firms

Edited by Clive L. Morley, Professor of Quantitative Analysis, Royal Melbourne Institute of Technology (RMIT) University, Australia
Managing Tourism Firms is an authoritative selection of the most important published work on the particular characteristics and problems associated with running a firm in tourism. Major topics covered include: strategy, marketing, the use of the Internet and IT, pricing, managing staff and studies of specific sectors of the industry. The book provides an overview of current issues and a handy reference in one volume to the major published research contributions. The editor has written a new, authoritative introduction which offers a comprehensive, state-of-the-art summary of the literature. This volume will be valuable to researchers and students in tou
Extent: 616 pp
Hardback Price: $322.00 Web: $289.80
Publication Date: 2007
ISBN: 978 1 84542 375 9
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  • Development Studies
  • Development Studies
  • Tourism
  • Economics and Finance
  • Cultural Economics
  • Environment
  • Tourism
  • Geography
  • Tourism
Managing Tourism Firms is an authoritative selection of the most important published work on the particular characteristics and problems associated with running a firm in tourism. Major topics covered include: strategy, marketing, the use of the Internet and IT, pricing, managing staff and studies of specific sectors of the industry. The book provides an overview of current issues and a handy reference in one volume to the major published research contributions. The editor has written a new, authoritative introduction which offers a comprehensive, state-of-the-art summary of the literature. This volume will be valuable to researchers and students in tourism and practitioners seeking the latest thinking on these topics.
‘In this volume Dr Clive Morley presents a series of papers designed to illustrate facets of managing organisations engaged in tourism. The book begins with Clive’s thought provoking review of why tourist organisations pose specific, special concerns for management, and the state of the literature covering these issues. While all may not necessarily agree with the views expressed, the book is worth buying for almost this introduction alone as it demands a response from readers to clarify their own views about these issues. Dr Morley has also done readers a service in his selection of papers in that, while they have been published previously in leading journals, the volume places them all in one easily accessible collection that needs to be on the bookshelves of those concerned with organisations involved in tourism and their management.’
– Chris Ryan, Waikato Business School, New Zealand
39 articles, dating from 1993 to 2005
Contributors include: C. Barros, T. Baum, D. Getz, C. Morley, T. Petersen, B. Richie, L. Turner, A.G. Woodside
Contents:

Acknowledgements

Introduction Clive Morley

PART I STRATEGY
1. Carlos Pestana Barros (2005), ‘Measuring Efficiency in the Hotel Sector’
2. Nigel Evans and Sarah Elphick (2005), ‘Models of Crisis Management: An Evaluation of their Value for Strategic Planning in the International Travel Industry’
3. Donald Getz and Tage Petersen (2005), ‘Growth and Profit-orientated Entrepreneurship Among Family Business Owners in the Tourism and Hospitality Industry’
4. Chris Guilding, Jan Warnken, Allan Ardill and Liz Fredline (2005), ‘An Agency Theory Perspective on the Owner/Manager Relationship in Tourism-based Condominiums’
5. Diego Medina-Muñoz and Juan Manuel García-Falcón (2000), ‘Successful Relationships Between Hotels and Agencies’
6. Brent W. Ritchie (2004), ‘Chaos, Crises and Disasters: A Strategic Approach to Crisis Management in the Tourism Industry’
7. Zvi Schwartz and Stephen Hiemstra (1997), ‘Improving the Accuracy of Hotel Reservations Forecasting: Curves Similarity Approach’
8. Sandra Watson and Martin McCracken (2002), ‘No Attraction in Strategic Thinking: Perceptions on Current and Future Skills Needs for Visitor Attraction Managers’

PART II MARKETING
9. David Bowen (2002), ‘Research Through Participant Observation in Tourism: A Creative Solution to the Measurement of Consumer Satisfaction/Dissatisfaction (CS/D) among Tourists’
10. Sara Dolnicar (2004), ‘Beyond “Commonsense Segmentation”: A Systematics of Segmentation Approaches in Tourism’
11. Leif E. Hem, Nina M. Iversen and Herbjørn Nysveen (2002), ‘Effects of Ad Photos Portraying Risky Situations on Intention to Visit a Tourist Destination: Marketing Effects of Age, Gender and Nationality’
12. Kenneth F. Hyde and Rob Lawson (2003), ‘The Nature of Independent Travel’
13. Hong-bumm Kim and Woo Gon Kim (2005), ‘The Relationship Between Brand Equity and Firms’ Performance in Luxury Hotels and Chain Restaurants’
14. Mike Peters and Klaus Weiermair (2000), ‘Tourist Attractions and Attracted Tourists: How to Satisfy Today’s ‘Fickle’ Tourist Clientele?’
15. Yvette Reisinger and Lindsay W. Turner (2002), ‘Cultural Differences Between Asian Tourist Markets and Australian Hosts, Part 1’
16. Soo Cheong Jang, Alistair M. Morrison and Joseph T. O’Leary (2002), ‘Benefit Segmentation of Japanese Pleasure Travelers to the USA and Canada: Selecting Target Markets Based on the Profitability and Risk of Individual Market Segments’
17. Arch G. Woodside and Chris Dubelaar (2002), ‘A General Theory of Tourism Consumption Systems: A Conceptual Framework and an Empirical Exploration’

PART III THE INTERNET AND IT
18. Sunny Ham, Woo Gon Kim and Seungwhan Jeong (2005), ‘Effect of Information Technology on Performance in Upscale Hotels’
19. Woo Gon Kim and Dong Jin Kim (2004), ‘Factors Affecting Online Hotel Reservation Intention Between Online and Non-online Customers’
20. Karl W. Wöber (2003), ‘Information Supply in Tourism Management by Marketing Decision Support Systems’

PART IV PRICING
21. Michael A. Callow and Dawn B. Lerman (2003), ‘Consumer Evaluations of Price Discounts in Foreign Currencies’
22. Seong-Seop Kim and John L. Crompton (2002), ‘The Influence of Selected Behavioral and Economic Variables on Perceptions of Admission Price Levels’
23. Jan G. Laarman and Hans M. Gregersen (1996), ‘Pricing Policy in Nature-based Tourism’
24. Tim Lockyer (2005), ‘The Perceived Importance of Price as One Hotel Selection Dimension’
25. Michael Lynn (2001), ‘Restaurant Tips and Service Quality: A Tenuous Relationship’
26. H. Anthea Rogers (1995), ‘Pricing Practices in Tourist Attractions: An Investigation into How Pricing Decisions are Made in the UK’
27. Zvi Schwartz (1997), ‘The Economics of Tipping: Tips, Profits and the Market’s Demand-Supply Equilibrium’
28. Andreas H. Zins (1999), ‘Explaining and Predicting Willingness to Pay in Tourism: A Methodological Framework and Empirical Illustration’

PART V MANAGING STAFF
29. Peter M. Burns (1993), ‘Sustaining Tourism Employment’
30. Suchada Chareanpunsirikul and Roy C. Wood (2002), ‘Mintzberg, Managers and Methodology: Some Observations from a Study of Hotel General Managers’
31. Christine A. Hope (2004), ‘The Impact of National Culture on the Transfer of “Best Practice Operations Management” in Hotels in St. Lucia’
32. Terry Lam, Hanquin Zhang and Tom Baum (2001), ‘An Investigation of Employees’ Job Satisfaction: The Case of Hotels in Hong Kong’
33. Michael Riley and Edith Szivas (2003), ‘Pay Determination: A Socioeconomic Framework’

PART VI SECTORAL STUDIES
34. Joanne Connell (2005), ‘Managing Gardens for Visitors in Great Britain: A Story of Continuity and Change’
35. Brian Garrod and Alan Fyall (2000), ‘Managing Heritage Tourism’
36. Nigel Hemmington, David Bowen, Evgenia Wickens and Alexandros Paraskevas (2005), ‘Satisfying the Basics: Reflections from a Consumer Perspective of Attractions Management at the Millennium Dome, London’
37. Soyoung Kim and Mary A. Littrell (2001), ‘Souvenir Buying Intentions for Self versus Others’
38. Steven Tufts and Simon Milne (1999), ‘Museums: A Supply-Side Perspective’
39. James Wong and Rob Law (2003), ‘Difference in Shopping Satisfaction Levels: A Study of Tourists in Hong Kong’

Name Index