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Market Platforms, Industrial Clusters and Small Business Dynamics

Specialized Markets in China Ding Ke, Associate Senior Research Fellow, East Asian Studies Group, Area Studies Center, IDE-JETRO, Japan
Specialized markets are a unique product of China’s economic transition. They are marketplaces located in industrial clusters, specializing in the wholesale of local commodities and related goods. Ding Ke reveals that, despite their seemingly primitive form, specialized markets appeared in many of the modern industrial sectors and were paradoxically upgraded and expanded as these clusters developed. He argues that specialized markets have also formed solid linkages with marketplaces in various cities in China and in other developing economies. A powerful, emerging market-oriented distribution system has thus appeared. Based on thorough fieldwork covering ten years, and using the novel theory of the platform, this book clarifies the unique development logic of specialized markets.
In Association with the Institute of Developing Economies, JETRO
Extent: 256 pp
Hardback Price: $129.00 Web: $116.10
Publication Date: 2012
ISBN: 978 1 78100 627 6
Availability: In Stock
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The emergence of specialized markets has profoundly improved the means of market access, enriched the driving forces of value chains, and changed the business environment for small firms in the developing world. This ground-breaking book summarizes the experience of specialized markets in a systematic manner.

Specialized markets are a unique product of China’s economic transition. They are marketplaces located in industrial clusters, specializing in the wholesale of local commodities and related goods. Ding Ke reveals that, despite their seemingly primitive form, specialized markets appeared in many of the modern industrial sectors and were paradoxically upgraded and expanded as these clusters developed. He argues that specialized markets have also formed solid linkages with marketplaces in various cities in China and in other developing economies. A powerful, emerging market-oriented distribution system has thus appeared. Based on thorough fieldwork covering ten years, and using the novel theory of the platform, this book clarifies the unique development logic of specialized markets.

Specialized markets have thoroughly changed the business environment for SMEs in developing countries and greatly enriched the general understanding concerning SME development. This book will prove invaluable for SME, Chinese economy and platform researchers. Management scientists and managers in multinational firms focusing on bottom-of-the-pyramid markets will also find plenty of interesting information in this enlightening compendium.
‘Ding Ke’s rich accounts of specialized markets will make for stimulating reading, not only for readers in Chinese economy but also for a broad range of readers in regional planning.’
– The Developing Economies
Contents: Introduction 1. Specialized Markets and Small Business Dynamics in China 2. Analytical Framework 3. The General Situation in the “Province of Markets” 4. Local Government and Platform Governance in Yiwu 5. The Specialized Market System in the Daily Necessities Industry: An Observation from Yiwu Market 6. Overseas Linkages of Specialized Markets 7. Producer–Distributor Relationships in Yiwu Market 8. Local Government and Inter-Platform Competition 9. The Logic of Quantitative Expansion and Qualitative Upgrading in the Market Platform Mode Cluster 10. The Typology of Apparel Clusters in China 11. Conclusion Bibliography Index