Business and Management
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Arts-Based Approaches to Business Education
Bronte van der Hoorn, Paul Donovan
Arts-based Approaches to Business Education assists educators and facilitators in preparing students and professionals to be conscientious and skilled practitioners in the contemporary organization. With a strongly practical focus, the b...eBook:Find out more$27.16
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Digital Marketing Strategy
Niko Lahtinen, Kimmo Pulkka, Heikki Karjaluoto, Joel Mero
This cutting-edge book presents a detailed overview of digital marketing strategy, which has evolved following rapid digitalization that occurred during the COVID-19 pandemic. Providing detailed examinations of different digital marketin...eBook:Find out more$33.56
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Entrepreneurial Thinking
David Valliere
Dispelling common entrepreneurship myths, this updated textbook introduces the cutting-edge knowledge of entrepreneurship: the theories and empirical evidence rigorously developed by leading researchers. Helping aspiring entrepreneurs to...eBook:Find out more$38.36
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Concise Introduction to Sport Marketing
T. B. Cornwell, Steffen Jahn
This engaging Concise Introduction offers meaningful insight into sport marketing from the central perspectives of authenticity and engagement. It explores new thinking on a variety of key subjects such as sport participation, fan experi...eBook:Find out more$33.56
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Leadership and Charisma
Micha Popper, Omri Castelnovo
This innovative book explores the universal and cultural foundations that underlie the dynamics of leadership. It asks key questions such as: why are we attracted to leaders? Why do we perceive certain leaders as charismatic? And why do ...eBook:Find out more$28.76
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How to do Action Research for Transformations
Hilary Bradbury
Capturing years of innovation within contemporary action research, Hilary Bradbury highlights where action research for transformations (ART) is directed: towards responding to climate change and achieving global sustainability goals. Pa...eBook:Find out more$39.16
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Bullying and Harassment at Work
David D. Van Fleet, Ella W. Van Fleet
Bullying, harassment and other unacceptable workplace behaviors pose significant problems for organizations. This exploration of the issue notes that factors from within the organization may help determine who and why some individuals be...eBook:Find out more$39.16
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Institutional Theory and Organizational Change
Staffan Furusten
Fully revised and refined, this new edition of Institutional Theory and Organizational Change considers the developments in the field of institutional organization theory over the past decade. With each chapter being significantly update...eBook:Find out more$27.16
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Cross-Cultural Consumer Behavior
Katja Gelbrich, Stefan W. Müller, Stanford A. Westjohn
This cutting-edge book unpacks the relationship between culture and consumer behavior to present the state-of-the-art in cross-cultural consumer research. Examining how culture shapes what consumers seek, evaluate and choose to purchase,...eBook:Find out more$50.40
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Digital Entrepreneurship
Kisito Futonge Nzembayie, Anthony Buckley
Recognizing how the lines between digital and traditional forms of entrepreneurship are blurring, this forward-thinking book combines digital technology and entrepreneurship perspectives to advance knowledge on this paradigm-shifting typ...eBook:Find out more$35.16
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How to Use a Discursive Approach to Study Organizations
Cynthia Hardy
Discourse-based approaches to studying organizations have grown in significance over the last 25 years. This accessible and insightful book exemplifies how to use a discursive approach to study organizations. By drawing on her own empiri...eBook:Find out more$35.16
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Elgar Introduction to Organizational Stress Theories
Kimberly E. O’Brien, Cary Cooper
How and why does job stress manifest as negative emotions, disordered thoughts, deleterious behaviors, and physical illness? How can positive outcomes like growth and mastery be encouraged instead? Job stress theories provide insights th...eBook:Find out more$35.16