Business and Management
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![Essentials of Entrepreneurship Second Edition]()
Essentials of Entrepreneurship Second Edition
Robert A. Baron, Keith M. Hmieleski
Drawing on their own creativity, energy, and personal experience, entrepreneurs identify and seek to fill needs not currently being met by existing products or services. By doing so, they create financial/and or social value. This text e...eBook:Find out more$67.96
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![Foreign Operation Methods]()
Foreign Operation Methods
Lawrence S. Welch, Gabriel R.G. Benito, Bent Petersen
The choice of foreign operation methods, whether they are used singly or in combination, is a critical question for internationalising companies. This thoroughly updated edition of a successful text provides comprehensive coverage of the...eBook:Find out more$58.36
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![Advanced Introduction to Consumer Behavior Analysis]()
Advanced Introduction to Consumer Behavior Analysis
Gordon Foxall
This concise introduction presents a rigorous analysis of consumer choice from the perspective of consumer behavior analysis. Gordon Foxall provides a deeper understanding of what consumers actually buy and the nature of the utility that...eBook:Find out more$27.16
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![The Disappearing Product]()
The Disappearing Product
Chris Bilton
Technological and social change has transfigured the market for creative industries. A new generation of intermediaries including Amazon, Apple, Facebook and Google deal in context (how we consume) more than content (what we consume), di...eBook:Find out more$48.76
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![Unraveling the Mysteries of Case Study Research]()
Unraveling the Mysteries of Case Study Research
Marilyn L. Taylor, Mikael Søndergaard
An accessible and current yet in depth introduction to conducting a case study or a project focusing on a company or business situation. This textbook provides an introduction to identifying the motivation and objectives for a project,...eBook:Find out more$39.16
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![Theories of the Multinational Firm]()
Theories of the Multinational Firm
Mats Forsgren
Used internationally at undergraduate and postgraduate level, this highly successful textbook presents, analyses and compares six different theories of the multinational firm that have dominated the research in international business dur...eBook:Find out more$42.36
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![Advanced Introduction to Globalisation]()
Advanced Introduction to Globalisation
Jonathan Michie
Globalisation impacts almost all aspects of our lives. Smart-phones give access to news, documents and communications instantaneously and globally. It is said that change is accelerating, and the nation state is increasingly anachronisti...eBook:Find out more$25.96
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![Managing the Family Business]()
Managing the Family Business
Thomas Zellweger
This innovative textbook covers the most important managerial challenges facing family businesses. It is research-based and includes theory and practice along with concepts, cases and reflection questions to illustrate the key topics. V...eBook:Find out more$63.16
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![The Fundamentals of Contract Law and Clauses]()
The Fundamentals of Contract Law and Clauses
Nancy S. Kim
This accessible textbook helps students learn essential transactional skills by explaining the meaning and purpose of common contract clauses and exploring some potential pitfalls associated with their use. Nancy Kim utilizes select cas...eBook:Find out more$41.56
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![Advanced Introduction to Corporate Venturing]()
Advanced Introduction to Corporate Venturing
Robert D. Hisrich
In this unique and original Advanced Introduction, Robert Hisrich pinpoints the essential principles of forging a new venture in an existing corporate context. In this environment, starting and operating a new business includes considera...eBook:Find out more$27.16
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![Advanced Introduction to Public Management and Administration]()
Advanced Introduction to Public Management and Administration
Christopher Pollitt
In an era of austerity, population ageing, and global warming, public management has become a subject of even greater importance than hitherto. This book reflects on the nature of the subject, its theories and methods, and the dynamics o...eBook:Find out more$25.96
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![Mastering the Ethical Dimension of Organizations]()
Mastering the Ethical Dimension of Organizations
Donna Ladkin
With the use of exercises, reflective prompts and case studies, Mastering the Ethical Dimension of Organizations offers a practice-based approach to developing the skills critical to responding ethically to organizational dilemmas. Engag...eBook:Find out more$58.36
