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Asia Business

  1. Add to Wish List Research Handbook on Innovation in International Business

    Research Handbook on Innovation in International Business

    Edited by Desislava Dikova, Edith Ipsmiller
    Expansive and engaging, the Research Handbook on Innovation in International Business takes a deep dive into technological, organisational, firm, and industry-level innovation. Contributions from leading experts in international business...
    Hardback (June 2022)

    List price $235.00

    Member price $211.50

    Not yet published
  2. Add to Wish List Cross-Cultural Marketing

    Cross-Cultural Marketing

    Edited by Tiziano Vescovi
    ‘Comprehensive, well-written and excellent for teaching, with a focus on how culture permeates all marketing activities. A must read.’ – Ilan Alon, University of Agder, Norway
    Paperback (January 2022)

    List price $45.00

    Member price $36.00

    Hardback (January 2022)

    List price $140.00

    Member price $126.00

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