Disruptive Technologies and AI

In the coming decades robots and artificial intelligence will fundamentally change our world. In doing so they offer the hope of a golden future, but there are dangers. This book looks at both the history of robots, in science and in fic...

New Methods of Market Research and Analysis prepares readers for the new reality posed by big data and marketing analytics. While connecting to traditional research approaches such as surveys and focus groups, this book shows how new tec...