International Business
-
Add to Wish List
![Globalization]()
Globalization
C. Gopinath
‘This much-awaited third edition offers an expanded treatment of the greatest topic of our time using examples from different parts of the world.’ – Mauro F. Guillén, author of Rude Awakening: Threats to the Global Liberal OrdereBook:Find out more$58.36
-
Add to Wish List
![International Entrepreneurship]()
International Entrepreneurship
Antonella Zucchella, Birgit Hagen, Manuel G. Serapio
‘Zucchella, Hagen and Serapio’s new book packs a mighty punch. Extensively researched and current, it authoritatively illuminates extant perspectives on the theory and practice of International Entrepreneurship (IE), enriching the discus...eBook:Find out more$44.76
-
Add to Wish List
![Foreign Operation Methods]()
Foreign Operation Methods
Lawrence S. Welch, Gabriel R.G. Benito, Bent Petersen
‘Welch, Benito and Petersen add depth and conceptual richness to the study of foreign operation modes.' – Klaus E. Meyer, Journal of International Business StudieseBook:Find out more$52.76
-
Add to Wish List
![Unraveling the Mysteries of Case Study Research]()
Unraveling the Mysteries of Case Study Research
Marilyn L. Taylor, Mikael Søndergaard
An accessible and current yet in depth introduction to conducting a case study or a project focusing on a company or business situation. This textbook provides an introduction to identifying the motivation and objectives for a project, d...eBook:Find out more$35.16
-
Add to Wish List
![Theories of the Multinational Firm]()
Theories of the Multinational Firm
Mats Forsgren
‘The book naturally suggests several research questions. Readers will be curious to be advised what helps a critical researcher to know which theoretical approach can best serve their needs in designing and pursuing an international busi...eBook:Find out more$38.36
-
Add to Wish List
![Advanced Introduction to Globalisation]()
Advanced Introduction to Globalisation
Jonathan Michie
‘This book is a tour de force on the dynamics of globalisation. It provides an overview of the main trends and shows how seemingly geographically remote issues are connected. Far from commonplace, it manages to provide original and provo...eBook:Find out more$24.36
-
Add to Wish List
![A Guide to the Global Business Environment]()
A Guide to the Global Business Environment
William Kerr, Nicholas Perdikis
An MBA text is essential to understand the links between international business, international institutions and international trade This MBA textbook provides a guide to the international institutions, both public and private, that exis...eBook:Find out more$51.16
-
Add to Wish List
![International Management]()
International Management
Paul N. Gooderham, Birgitte Grøgaard, Odd Nordhaug
This timely and accessible MBA textbook explores the challenges faced by today’s multinational corporations. ‘This excellent book covers the field of international business and particularly international management and is written in a w...eBook:Find out more$48.80
-
Add to Wish List
![International Business Marketing in Emerging Country Markets]()
International Business Marketing in Emerging Country Markets
Hans Jansson
This book illustrates how multinational corporations solve business-to-business or industrial marketing problems they encounter in markets in large emerging countries. The author finds that traditional ideas and frameworks used for analy...eBook:Find out more$45.56
-
Add to Wish List
![Multinational Enterprises and the Global Economy, Second Edition]()
Multinational Enterprises and the Global Economy, Second Edition
John H. Dunning, Sarianna M. Lundan
‘The second edition of Multinational Enterprises and the Global Economy provides unparalleled coverage not only of the literature relevant to IB research but also of the evolution of IB in the world economy. Dunning and Lundan offer powe...eBook:Find out more$64.76
-
Add to Wish List
![International Business Strategy in Emerging Country Markets]()
International Business Strategy in Emerging Country Markets
Hans Jansson
‘This is an exciting book, and full of refreshing ideas about the strategies of international firms in emerging markets. In particular, Professor Jansson ingeniously demonstrates how an appropriate matching of these strategies to the ins...eBook:Find out more$49.56
