Research Methods in Business and Management
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Unraveling the Mysteries of Case Study Research
Marilyn L. Taylor, Mikael Søndergaard
An accessible and current yet in depth introduction to conducting a case study or a project focusing on a company or business situation. This textbook provides an introduction to identifying the motivation and objectives for a project,...eBook:Find out more$35.16
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Learning and Knowing in Practice-based Studies
Silvia Gherardi, Antonio Strati
Why is it that so many aspects of organizations are now spoken of as practices? How can organizations be studied within a practice-based approach? How can workable knowledge about them be produced? The authors answer these questions theo... -
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Measurement in Marketing Research
Thomas Salzberger
Measurement in Marketing Research investigates latent variables in marketing, focusing on current paradigms as well as recently suggested alternative concepts. The book proposes a unified scientific definition of measurement that allows ... -
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Narratives of Organisational Change and Learning
Stefanie Reissner
Narratives of Organisational Change and Learning explores how organisations learn from profound change and create new futures through the narrative process of sense-making.eBook:Find out more$40.00
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Narratives of Internationalisation
Sara L. McGaughey
This book makes a rare – but often advocated – contribution to research in entrepreneurship and international business by providing a richly contextualised longitudinal case study of the growth and internationalisation of a cluster of sm... -
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The Principles of Knowledge Creation
Edited by Bengt Gustavsson
The Principles of Knowledge Creation is an essential guide to the various methods of collating, explaining and understanding research data. It provides an overview of the possibilities and opportunities that exist in the research world, ...eBook:Find out more$40.00