Strategic Management

  1. Add to Wish List Advanced Introduction to Sustainable Careers

    Advanced Introduction to Sustainable Careers

    Jeffrey H. Greenhaus, Gerard A. Callanan
    This insightful Advanced Introduction provides a road map for building and maintaining a sustainable career. Delving into the meaning of a ‘sustainable career’, the book examines the factors that threaten a career’s sustainability, such ...
    Paperback (2022)

    List price $24.95

    Member price $19.96

    Hardback (2022)

    List price $120.00

    Member price $108.00

  2. Add to Wish List Advanced Introduction to Scenario Planning

    Advanced Introduction to Scenario Planning

    Paul J.H. Schoemaker
    Providing a panoramic overview of the evolving world of scenario planning, this Advanced Introduction uses topical case studies to analyze the developing methodologies of scenario planning. Written by Paul J.H. Schoemaker, a leading auth...
    Paperback (2022)

    List price $24.95

    Member price $19.96

    Hardback (2022)

    List price $120.00

    Member price $108.00

  3. Add to Wish List Advanced Introduction to Marketing Strategy

    Advanced Introduction to Marketing Strategy

    George Day
    This visionary book presents a systematic, next-generation approach to marketing strategy, demonstrating how success is gained and sustained via continuous innovation to create new value for customers. George S. Day develops the outside-...
    Paperback (2022)

    List price $24.95

    Member price $19.96

    Hardback (2022)

    List price $120.00

    Member price $108.00

My Cart