Strategic Management
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![A Research Agenda for Brand Management in a New Era of Consumerism]()
A Research Agenda for Brand Management in a New Era of Consumerism
Edited by Ceridwyn King, Enrique Murillo
Tracking the seismic shifts in consumerism over time, this cutting-edge Research Agenda provides a theoretical and methodological roadmap of brand management research in the third age of consumption. Leading experts and pioneers of key c...eBook:Find out more$40.00
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![Concise Introduction to Performance Management]()
Concise Introduction to Performance Management
Mike Bourne, Pippa Bourne
This Concise Introduction describes current approaches to measuring and managing performance in organisations and offers insights into how they may need to evolve as the working environment changes. It demonstrates the need to see perfor...eBook:Find out more$23.96
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![Salvaging Corporate Sustainability]()
Salvaging Corporate Sustainability
Michael L. Barnett, Irene Henriques, Bryan W. Husted
This critical book presents ways to improve the impact of corporate sustainability programs on the ecological and social systems that we rely upon. Integrating three decades of multidisciplinary empirical and conceptual research undertak...eBook:Find out more$27.96
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![Research Handbook on the Governance of Projects]()
Research Handbook on the Governance of Projects
Edited by Ralf Müller, Shankar Sankaran, Nathalie Drouin
This cutting-edge Research Handbook provides a comprehensive overview of research on the governance of projects. Spanning sectors, project types, and organizational hierarchies, it delves into diverse theoretical and practical approaches...eBook:Find out more$65.00
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![Handbook on the Business of Sustainability]()
Handbook on the Business of Sustainability
Edited by Gerard George, Martine R. Haas, Havovi Joshi, Anita M. McGahan, Paul Tracey
This ground-breaking Handbook uniquely focuses on the business of sustainability, offering a fresh insight and practical solutions to the challenges that businesses face in making human activity sustainable. It is organized into four dis...eBook:Find out more$58.36
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![Research Handbook on Brand Co-Creation]()
Research Handbook on Brand Co-Creation
Edited by Stefan Markovic, Richard Gyrd-Jones, Sylvia von Wallpach, Adam Lindgreen
Bringing together different theoretical perspectives on brand co-creation and discussing their practical applicability and ethical implications, this Research Handbook explores emerging notions of brand construction which view brands as ...eBook:Find out more$52.76
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![Handbook of Research Methods in Organizational Change]()
Handbook of Research Methods in Organizational Change
Edited by David B. Szabla, David Coghlan, William Pasmore, Jennifer Kim
The Handbook of Research Methods in Organizational Change offers innovative and practical information to aid in the successful implementation of research methodologies. Written by a collective of experienced scholars, it provides inspira...eBook:Find out more$65.00
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![Resilience and the Management of Nonprofit Organizations]()
Resilience and the Management of Nonprofit Organizations
Dennis R. Young, Elizabeth A.M. Searing
This timely book examines the serious threats that pandemics, economic recessions, terrorist attacks and other potentially catastrophic events pose to nonprofit organizations. Reliant on donors, regulators, government funders and dedicat...eBook:Find out more$27.96
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![Research Handbook on Strategic Entrepreneurship]()
Research Handbook on Strategic Entrepreneurship
Edited by Vishal K. Gupta, A. B. Goktan, Galina V. Shirokova, Amit Karna
This Research Handbook provides a solid foundation for exploring the vibrant field of strategic entrepreneurship, with an examination of important topics from theoretical, psychological and economic perspectives. PhD students, scholars a...eBook:Find out more$47.96
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![Arts-Based Approaches to Business Education]()
Arts-Based Approaches to Business Education
Bronte van der Hoorn, Paul Donovan
Arts-based Approaches to Business Education assists educators and facilitators in preparing students and professionals to be conscientious and skilled practitioners in the contemporary organization. With a strongly practical focus, the b...eBook:Find out more$27.16
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![Digital Marketing Strategy]()
Digital Marketing Strategy
Niko Lahtinen, Kimmo Pulkka, Heikki Karjaluoto, Joel Mero
This cutting-edge book presents a detailed overview of digital marketing strategy, which has evolved following rapid digitalization that occurred during the COVID-19 pandemic. Providing detailed examinations of different digital marketin...eBook:Find out more$33.56
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![Handbook of Historical Methods for Management]()
Handbook of Historical Methods for Management
Edited by Stephanie Decker, William M. Foster, Elena Giovannoni
The Handbook of Historical Methods for Management offers an invaluable compendium for researchers seeking to expand their methodological toolkit. It showcases a variety of interdisciplinary approaches to the study of management, provide...eBook:Find out more$65.00
