Strategic Management
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![Field Guide to Family Business Research]()
Field Guide to Family Business Research
Edited by Keith H. Brigham, G. T. Payne
The Field Guide to Family Business Research is a concise and accessible guidebook that addresses the unique challenges associated with conducting high-quality family business research. Intended for both new and more experienced scholars,... -
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![Digital Marketing Strategy]()
Digital Marketing Strategy
Niko Lahtinen, Kimmo Pulkka, Heikki Karjaluoto, Joel Mero
This cutting-edge book presents a detailed overview of digital marketing strategy, which has evolved following rapid digitalization that occurred during the COVID-19 pandemic. Providing detailed examinations of different digital marketin... -
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![Strategic Thinking, Design and the Theory of Change]()
Strategic Thinking, Design and the Theory of Change
Edited by Luca Simeone, David Drabble, Nicola Morelli, Amalia de Götzen
This book offers insights into how the Theory of Change framework can be effectively employed in a wide range of social interventions. Presenting its potential to support strategy and strategic thinking, this book offers an entry point t... -
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![Alliances for Sustainable Futures]()
Alliances for Sustainable Futures
Jaap Boonstra, Marcos Eguiguren
Providing an in-depth exploration of the formation, building, development, and evolutionary phases of sustainable alliances, this book presents a new perspective on organizational change in value-driven alliances. Combining theoretical i... -
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![Understanding the Dynamics of Language and Multilingualism in Professional Contexts]()
Understanding the Dynamics of Language and Multilingualism in Professional Contexts
Edited by Philippe Lecomte, Mary Vigier, Claudine Gaibrois, Betty Beeler
This book provides readers with the latest research on the dynamics of language and language diversity in professional contexts. Bringing together novel findings from a range of disciplines, it challenges practitioners and management sch...eBook:Find out more$40.00
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![The Footballization of China]()
The Footballization of China
Sten Söderman
In this unique book, Sten Söderman explores the prospect of China reaching its goal of hosting the 2050 World Cup. Söderman takes into consideration China’s size, resources, traditions and political system to ask what needs to be done an...eBook:Find out more$40.00
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![Family Business Case Studies Across the World]()
Family Business Case Studies Across the World
Edited by Jeremy Cheng, Luis Díaz-Matajira, Nupur P. Bang, Rodrigo Basco, Andrea Calabrò, Albert E. James, Georges Samara
Designed as a learning tool to nurture contextual empathy and strategic decision-making capabilities in families-in-business facing internal and external disruptions, Family Business Case Studies Across the World presents a unique collec...eBook:Find out more$36.00
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![A Research Agenda for Strategic Human Resource Management]()
A Research Agenda for Strategic Human Resource Management
Edited by Peter D. Sherer
This enlightening Research Agenda considers the latest developments within the world of work, arguing that the time is right to address the variety of Human Resource Management (HRM) practices and arrangements.eBook:Find out more$40.00
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![A Field Guide to Managing Diversity, Equality and Inclusion in Organisations]()
A Field Guide to Managing Diversity, Equality and Inclusion in Organisations
Edited by Subas Dhakal, Roslyn Cameron, John Burgess
Organisations across the private, public, and not-for-profit sectors require active Diversity, Equality and Inclusion (DEI) policies and programs, and are increasingly subject to meeting legislative standards around the DEI principles of...eBook:Find out more$40.00
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![Marketing Countries, Places, and Place-associated Brands]()
Marketing Countries, Places, and Place-associated Brands
Edited by Nicolas Papadopoulos, Mark Cleveland
This book integrates new thinking on the image, marketing, and branding of places at all levels, from town squares to cities and countries, and of the products and peoples associated with them, thereby bridging the ‘country’ and ‘place’ ...eBook:Find out more$41.60
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![Big Data in Small Business]()
Big Data in Small Business
Edited by Carsten Lund Pedersen, Adam Lindgreen, Thomas Ritter, Torsten Ringberg
This important book considers the ways in which small and medium-sized enterprises (SMEs) can thrive in the age of big data. To address this central issue from multiple viewpoints, the editors introduce a collection of experiences, insig...eBook:Find out more$36.00
