Strategic Management
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![The Dynamics of Innovation and Interfirm Networks]()
The Dynamics of Innovation and Interfirm Networks
Victor Gilsing
This book aims to understand how sectoral dynamics condition learning and innovation activities within interfirm networks. To do so, a dynamic model of co-evolution at a sectoral level is developed, differentiating between a setting of e...eBook:Find out more$40.00
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![Firms, Strategies and Economic Change]()
Firms, Strategies and Economic Change
Fu-Lai T. Yu
In Firms, Strategies and Economic Change, Fu-Lai Tony Yu acknowledges the shortcomings of contemporary research on industrial organisation and strategy, while proposing a novel subjectivist approach to economic and management problems. -
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![Strategic Affiliate Marketing]()
Strategic Affiliate Marketing
Simon Goldschmidt, Sven Junghagen, Uri Harris
Even though it can be argued that affiliate marketing is an old phenomenon, in a rapidly changing online business environment, it is still a new and developing business area. This highly topical book contains a thorough analysis of affil...eBook:Find out more$47.96
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![Microeconomics for Business and Marketing]()
Microeconomics for Business and Marketing
Peter E. Earl
Microeconomics for Business and Marketing is a wide-ranging, innovative textbook which will stimulate students and teachers alike. It will be of particular relevance to students of marketing, commerce and business strategy. Specificall...
