Strategic Management
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Family Business Case Studies Across the World
Edited by Jeremy Cheng, Luis Díaz-Matajira, Nupur P. Bang, Rodrigo Basco, Andrea Calabrò, Albert E. James, Georges Samara
Designed as a learning tool to nurture contextual empathy and strategic decision-making capabilities in families-in-business facing internal and external disruptions, Family Business Case Studies Across the World presents a unique collec...eBook:Find out more$37.56
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Marketing Countries, Places, and Place-associated Brands
Edited by Nicolas Papadopoulos, Mark Cleveland
This book integrates new thinking on the image, marketing, and branding of places at all levels, from town squares to cities and countries, and of the products and peoples associated with them, thereby bridging the ‘country’ and ‘place’ ...eBook:Find out more$43.16
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Big Data in Small Business
Edited by Carsten Lund Pedersen, Adam Lindgreen, Thomas Ritter, Torsten Ringberg
This important book considers the ways in which small and medium-sized enterprises (SMEs) can thrive in the age of big data. To address this central issue from multiple viewpoints, the editors introduce a collection of experiences, insig...eBook:Find out more$37.56
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Computer Simulations and Gaming
James W. Cooper, Michele E. Yoder, Stacey L. Watson
Computer simulations, serious digital games, and gamification add fun and engagement to business courses, while also improving students'' learning outcomes. Computer Simulations and Gaming provides business educators with the theoretical...eBook:Find out more$24.76
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Management Perspectives on the Covid-19 Crisis
Edited by Kenneth Husted, Rudolf R. Sinkovics
New Zealand (NZ) offers an astonishing story regarding its Covid-19 response. This book argues that NZ offers lessons for business and management actors across various geographical and political contexts in the world. In this book, we dr...eBook:Find out more$33.56
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How to Do Relevant Research
Philip H. Mirvis, Susan Albers Mohrman, Christopher G. Worley
Amidst rapid and fundamental shifts in the economic, geo-political, technological, and societal landscape, this cutting-edge book makes the timeless case that research can be informed by problems in the ‘real world’ and make important co...eBook:Find out more$28.76
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Effectuation
Saras D. Sarasvathy
To effectuate is to engage in a specific type of entrepreneurial action. It has special importance for situations where the future is truly unknowable or human agency is of primary importance. In this new and updated edition of the bests...eBook:Find out more$37.56
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Teaching Strategic Management
Edited by Sabine Baumann
Teaching Strategic Management: A Hands-on Guide to Teaching Success provides a wide scope of knowledge and teaching resources on methods and practices for teaching strategic management theories and concepts for a multitude of settings (c...eBook:Find out more$39.96
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Experiential Exercises in the Classroom
Mary K. Foster, Vicki Fairbanks Taylor, Jennie L. Walker
The definitive guide to creating and using experiential exercises in the classroom. For anyone interested in continuously improving their teaching practice, this book provides an overview of the theory and empirical evidence for active l...eBook:Find out more$39.96
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A Research Agenda for Event Management
Edited by John Armbrecht, Erik Lundberg, Tommy D. Andersson
This book explores and expands upon the core topics in the current academic debate within event management research. Emerging areas and innovative methodologies are organised into three themes: Events in Society, Event Consumers, and the...eBook:Find out more$37.56
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Role-Play Simulations
Alexander R. Bolinger, Julie V. Stanton
Role-play simulations are a popular method for active learning in business education. Instructors in a variety of business disciplines use role-plays to facilitate student engagement and promote more dynamic class environments. In this b...eBook:Find out more$32.76
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Classroom as Organization
Debby R. Thomas, Stacie F. Chappell, David S. Bright
Classroom as Organization (CAO) is a powerful teaching methodology, particularly well-suited for teaching business topics, that can enliven students’ learning experience while giving them the opportunity to practice and develop workplace...eBook:Find out more$32.76