Economic Psychology
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![Advertising and the Marketplace]()
Advertising and the Marketplace
Lynne Pepall, Daniel J. Richards
This accessible and comprehensive textbook explores the role of advertising in the marketplace. It investigates how firms’ advertising strategies are informative, persuasive or add value to the product advertised. The book explains in d... -
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![Fundamentals of Happiness]()
Fundamentals of Happiness
Lall Ramrattan, Michael Szenberg
‘There is no doubt that today we need to better understand what happiness means to individuals and society. In Fundamentals of Happiness: An Economic Perspective, Ramrattan and Szenberg have not only produced a comprehensive analysis of ... -
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![A Modern Guide to the Economics of Happiness]()
A Modern Guide to the Economics of Happiness
Edited by Luigino Bruni, Alessandra Smerilli, Dalila De Rosa
Exploring the modern approach to the economics of happiness, which came about with the Easterlin Paradox, this book analyses and assesses the idea that as a country gets richer the happiness of its citizens remains the same. The book mov...eBook:Find out more$40.00
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![Religion and Consumer Behaviour in Developing Nations]()
Religion and Consumer Behaviour in Developing Nations
Edited by Ayantunji Gbadamosi, Ayodele C. Oniku
‘This book captures the contemporary importance of religion, its nuances and more importantly its values that influence and impact consumers’ decisions, along with understanding the role of digital enhancements from a developing nation’s...eBook:Find out more$40.00
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![Handbook of Intuition Research as Practice]()
Handbook of Intuition Research as Practice
Edited by Marta Sinclair
‘As a culmination of more than a decade of research into the role of intuition in organizational settings, Marta Sinclair’s latest Handbook “brings the chickens home” by emphasizing the practical effects of intuition. Moreover, with cont...eBook:Find out more$65.00
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![Why Ethical Behaviour is Good for the Economy]()
Why Ethical Behaviour is Good for the Economy
Morris Altman
‘In this ambitious and wide-ranging book, Altman takes a behaviorally informed approach to answer the perennial question of how capitalism relates to ethics. By examining the choices made by firms, consumers, and government, Altman shows...eBook:Find out more$40.00
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![Handbook on Wellbeing, Happiness and the Environment]()
Handbook on Wellbeing, Happiness and the Environment
Edited by David Maddison, Katrin Rehdanz, Heinz Welsch
‘This exciting Handbook brings together leading authors investigating the state of the art in behaviour economics, when they are concerned with SWB, when SWB is modelled as an explicit function of environmental goods and services. This H...eBook:Find out more$65.00
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![A Research Agenda for Economic Psychology]()
A Research Agenda for Economic Psychology
Edited by Katharina Gangl, Erich Kirchler
‘This book presents a highly interesting collection of economic-psychological contributions on important contemporary topics in society. What makes this book outstanding is that it combines an applied, problem-oriented perspective (e.g.,...eBook:Find out more$31.96
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![Giving Behaviours and Social Cohesion]()
Giving Behaviours and Social Cohesion
Lorna Zischka
‘This is an uncommon book and has great value in illustrating detail in the rationale for giving and how it connects to larger societal benefit. It will be of utmost interest to researchers working with related topics.’ – Christopher L. ...eBook:Find out more$40.00
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![The Economics of Fairness]()
The Economics of Fairness
Edited by Alexander W. Cappelen, Bertil Tungodden
‘This is a long-overdue book on fairness – one of the most exciting topics in behavioral economics. Alexander Cappelen and Bertil Tungodden did a great job collecting the important milestones in this literature. From early normative acco... -
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![Handbook of Behavioural Economics and Smart Decision-Making]()
Handbook of Behavioural Economics and Smart Decision-Making
Edited by Morris Altman
‘In the study of decision-making by people in the world, the laboratory, in surveys, or in all of the above, many scholars have derided our decisions as irrational, uninformed, biased or vulnerable to illusions, if not delusions, that st...eBook:Find out more$55.96
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![The Neuroscience of Organizational Behavior]()
The Neuroscience of Organizational Behavior
Constant D. Beugré
‘In The Neuroscience of Organizational Behavior, Dr Constant Beugré captures an emerging scientific paradigm with thoroughness, precision, and insight. More than an excellent review of the available literature, Dr Beugré provides a detai...eBook:Find out more$40.00
