Economic Psychology
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![Strategic Marketing and the Future of Consumer Behaviour]()
Strategic Marketing and the Future of Consumer Behaviour
Theo B.C. Poiesz, W. F. van Raaij
The authors of this book reconsider the dominant marketing paradigm in the context of a contemporary market in which marketing developments increasingly restrict the effectiveness of marketing activities. Consumers are thus overloaded wi... -
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![Recent Developments in Behavioral Economics]()
Recent Developments in Behavioral Economics
Edited by Shlomo Maital
This book comprises, in one compact volume, cutting-edge research in behavioral economics and economic psychology, published mainly during the past five years. The judicious selection of articles examines the subject from a variety of pe... -
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![The Psychology of World Equity Markets]()
The Psychology of World Equity Markets
Edited by Werner De Bondt
Mainstream financial economics has largely ignored the complex cognitive and motivational factors that guide investor trading decisions and that influence the structure and dynamics of world equity markets. Research shows, however, that ... -
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![Cognitive Economics]()
Cognitive Economics
Edited by Massimo Egidi, Salvatore Rizzello
This important collection examines the subject of cognitive economics – an interdisciplinary approach to the study of human problem solving, choice, decision making and change which explains economic transactions and the nature and evolu... -
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![Public Goods and Private Wants]()
Public Goods and Private Wants
Simon Kemp
How valuable to us are the activities of government? Public Goods and Private Wants explores psychological approaches to public economics in order to answer this question. -
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![Stock-Market Psychology]()
Stock-Market Psychology
Karl-Erik Wärneryd
The book focuses on the way in which investors process information and form expectations about future gains. It argues that humans fall short of the perfect information processing required by theory, and that their expectations are based...eBook:Find out more$55.16
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![Happiness in Economics]()
Happiness in Economics
Edited by Richard A. Easterlin
Happiness in Economics presents a selection of the most important economics articles on individuals’ subjective well-being. The volume demonstrates that economics is relevant for people’s happiness. -
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![Behavioral Finance]()
Behavioral Finance
Edited by Hersh Shefrin
Behavioral finance is the study of how psychology affects financial decision making and financial markets. A valuable resource for both academics and practitioners, this authoritative collection brings together the main works in both psy... -
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![The Economics of Advertising]()
The Economics of Advertising
Edited by Kyle Bagwell
This book brings together over thirty of the most influential previously published articles on the economics of advertising. Topics covered include an exploration of the welfare consequences of persuasive advertising and informative adve... -
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![The Psychology of Saving]()
The Psychology of Saving
Karl-Erik Wärneryd
This innovative book provides an up-to-date assessment of the factors accounting for the differences between people who save and people who do not save money.eBook:Find out more$40.00
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![Not Just for the Money]()
Not Just for the Money
Bruno S. Frey
In Not Just for the Money Professor Frey challenges traditional economic theory and argues that people do not act in expectation of monetary gain alone, nor do they work solely because they are paid. Furthermore, the author claims that h... -
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![The Economics of Uncertainty]()
The Economics of Uncertainty
Edited by John D. Hey
This book documents the theoretical reconstruction of the theory of decision-making in the aftermath of this flood. It is divided into three parts and contains the key papers introducing and describing new theories of decision under risk...
