Economic Psychology
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![Advanced Introduction to Behavioral Finance]()
Advanced Introduction to Behavioral Finance
H. K. Baker, John R. Nofsinger, Victor Ricciardi
Through detailed discussion of the central principles of behavioral finance, this enlightening Advanced Introduction provides a balanced exploration of the broad issues within the field. Chapters explain the continuous development of the... -
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![Advanced Introduction to Bounded Rationality]()
Advanced Introduction to Bounded Rationality
Clement A. Tisdell
Offering a concise and engaging overview of the concepts of bounded rationality and their applications, this stimulating Advanced Introduction engages with the topic in a constructively critical manner, introducing new ideas. Chapters co...eBook:Find out more$21.96
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![Advertising and the Marketplace]()
Advertising and the Marketplace
Lynne Pepall, Dan Richards
This accessible and comprehensive textbook explores the role of advertising in the marketplace. It investigates how firms’ advertising strategies are informative, persuasive or add value to the product advertised. The book explains in d...eBook:Find out more$38.36
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![Advanced Introduction to Behavioral Economics]()
Advanced Introduction to Behavioral Economics
John F. Tomer
Leading researcher John F. Tomer presents an invigorating and concise introduction to behavioral economics that offers essential behavioral theories, perspectives, trends and developments within this ever-evolving discipline.eBook:Find out more$24.76
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![Economics, Bounded Rationality and the Cognitive Revolution]()
Economics, Bounded Rationality and the Cognitive Revolution
Herbert A. Simon, Massimo Egidi, Ricardo Viale, Robin Marris
The purpose of this book is to publish the ideas of the late Herbert Simon and sympathetic economists, on the subject of bounded rationality, economics, cognitive science and related disciplines, and to reprint some of Professor Simon’s ...eBook:Find out more$50.36
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![Stock-Market Psychology]()
Stock-Market Psychology
Karl-Erik Wärneryd
The book focuses on the way in which investors process information and form expectations about future gains. It argues that humans fall short of the perfect information processing required by theory, and that their expectations are based...eBook:Find out more$52.76
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![Not Just for the Money]()
Not Just for the Money
Bruno S. Frey
In Not Just for the Money Professor Frey challenges traditional economic theory and argues that people do not act in expectation of monetary gain alone, nor do they work solely because they are paid. Furthermore, the author claims that h...
