International Business
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Cross-Cultural Consumer Behavior
Katja Gelbrich, Stefan W. Müller, Stanford A. Westjohn
This cutting-edge book unpacks the relationship between culture and consumer behavior to present the state-of-the-art in cross-cultural consumer research. Examining how culture shapes what consumers seek, evaluate and choose to purchase,... -
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Taking the Fear Out of Data Analysis
Adamantios Diamantopoulos, Bodo B. Schlegelmilch, Georgios Halkias
Taking the Fear Out of Data Analysis provides readers with the necessary knowledge and skills to understand, perform, and interpret quantitative data analysis effectively. Acknowledging that people often dislike statistics and quantitati...eBook:Find out more$37.60
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The Global Challenge
Vladimir Pucik, Ingmar Björkman, Paul Evans, Günter K. Stahl
In this extensively revised fourth edition textbook, authors Vladimir Pucik, Ingmar Björkman, Paul Evans and Günter Stahl take a people management and organizational perspective on the complex issues involved in successfully managing tod...eBook:Find out more$46.40
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Happimetrics
Peter A. Gloor
Based on 20 years of research, this book lays out a proven and tested method for reaching the goal of employee happiness, analyzing individuals’ communication patterns, and making them self-aware by mirroring their behaviour back to them...eBook:Find out more$33.56
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Games, Simulations and Playful Learning in Business Education
Edited by Caroline Elliott, Jon Guest, Elinor Vettraino
Games, Simulations and Playful Learning in Business Education takes a fresh, insightful look at original and innovative ways of incorporating games, simulations and play to enhance the quality of higher education learning and assessment ...eBook:Find out more$40.00
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Productivity and the Pandemic
Edited by Philip McCann, Tim Vorley
This forward-thinking book examines the potential impacts of the Covid-19 pandemic on productivity. Productivity and the Pandemic features 21 chapters authored by 46 experts, examining different aspects of how the pandemic is likely to i...eBook:Find out more$38.36
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The Development of International Business
Robert Pearce
In this wide-ranging and groundbreaking new book, Robert Pearce provides an analytically-informed basis for understanding the modern multinational enterprise. It does this by tracing the development over the past half-century of two para...eBook:Find out more$28.76
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Multinationals and Economic Geography
Simona Iammarino, Philip McCann
After more than fifty years of systematic research on multinational enterprises (MNEs) what is apparent is that there is, as yet, no unified or dominant theory of the MNE. The objective of this book is to bring into focus one particular ...eBook:Find out more$65.56
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Seasons of a Scholar
John H. Dunning
In his perceptive and easily readable autobiography, John Dunning walks the reader through the four seasons of his professional and private life. With just the right touch of humour, he recounts his boyhood experience during the eventful...eBook:Find out more$44.76
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Institutions, Industrial Upgrading, and Economic Performance in Japan
Terutomo Ozawa
Terutomo Ozawa examines Japan’s once celebrated post-war economic success from a new perspective. He applies a ‘flying geese’ model of industrial upgrading in a country that is still catching-up, to explore the rise, fall and rebound of ...eBook:Find out more$55.96
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Publishing Economics
Edited by Joshua Gans
This collection tackles the issues confronting the up-and-coming economist. The authors include some of the subject’s finest luminaries who offer friendly and invaluable advice as well as providing a more light-hearted look at the publi...