New Books
-
Add to Wish List
![Small and Medium Sized Enterprises and the COVID-19 Response]()
Small and Medium Sized Enterprises and the COVID-19 Response
Edited by Hamid Etemad
The international cast of authors in this important book explore how internationalizing small and medium sized enterprises (iSMEs) face major crises, such as COVID-19, and have managed them to reach a stable and desired state post-crisis...eBook:Find out more$40.00
-
Add to Wish List
![The New Corporate Landscape]()
The New Corporate Landscape
Alexander Styhre
‘The global economy is increasingly dominated by a handful of super-companies that wield immense power over citizens and governments. In this timely and perspicuous analysis of economic concentration, Alexander Styhre shows how the 2008 ...eBook:Find out more$40.00
-
Add to Wish List
![Handbook on Trade Policy and Climate Change]()
Handbook on Trade Policy and Climate Change
Edited by Michael Jakob
This insightful Handbook provides a comprehensive overview of the most recent developments in the academic debate on the numerous and complex linkages between international trade and climate change.eBook:Find out more$65.00
-
Add to Wish List
![International Business Strategy and Cross-Cultural Management]()
International Business Strategy and Cross-Cultural Management
Nicole F. Richter, Jesper Strandskov, Sven Hauff, Vasyl Taras
This comprehensive yet accessible textbook provides readers with an advanced and applied approach to traditional international business that integrates key cross-cultural management topics. Its ten chapters give profound insights into an...eBook:Find out more$44.00
-
Add to Wish List
![Advanced Introduction to Advertising]()
Advanced Introduction to Advertising
Patrick De Pelsmacker
‘Patrick De Pelsmacker managed to produce an excellent research-driven, theoretically informed yet very practical, up-to-date and engaging book about advertising. A must read for all who want to understand how advertising really works in...eBook:Find out more$19.96
-
Add to Wish List
![Cross-Cultural Marketing]()
Cross-Cultural Marketing
Edited by Tiziano Vescovi
‘Comprehensive, well-written and excellent for teaching, with a focus on how culture permeates all marketing activities. A must read.’ – Ilan Alon, University of Agder, NorwayeBook:Find out more$36.00
-
Add to Wish List
![The Contest for Value in Global Value Chains]()
The Contest for Value in Global Value Chains
Lilac Nachum, Yoshiteru Uramoto
‘This captivating book addresses one of the great challenges of our era: how to achieve sustainable value creation and distribution in global value chains. The lucid analysis, inspired by Bangladesh’s Rana Plaza factory collapse, sheds l...eBook:Find out more$40.00
-
Add to Wish List
![Games, Simulations and Playful Learning in Business Education]()
Games, Simulations and Playful Learning in Business Education
Edited by Caroline Elliott, Jon Guest, Elinor Vettraino
‘Playful learning is becoming one of the most interesting areas of practice in adult education, and this highly useful book shows that it can be applied to any subject area. Covering difficult topics like ethics and law, discipline pract...eBook:Find out more$40.00
-
Add to Wish List
![Constructive Intercultural Management]()
Constructive Intercultural Management
Christoph Barmeyer, Madeleine Bausch, Ulrike Mayrhofer
This textbook comprises an innovative companion for cross-cultural management classes, demonstrating how organizations can deal with cultural differences successfully. Providing a constructive and positive lens into the multifaceted worl...eBook:Find out more$44.00
