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Organisational Innovation

  1. Add to Wish List Innovation Orientation in Business Services

    Innovation Orientation in Business Services

    Krzysztof Borodako, Jadwiga Berbeka, Michał Rudnicki
    ‘Innovation is often deemed to be the purview of manufacturing firms, but this book highlights the ways service businesses evolve an innovation orientation. It further discusses how market leadership can be achieved through an innovation...
    Hardback (April 2021)

    List price $120.00

    Member price $108.00

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