Business and Management
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An Introduction to Actuarial Studies, Second Edition
M. E. Atkinson, D. C.M. Dickson
An Introduction to Actuarial Studies provides a contemporary guide to actuarial technique and practice. This substantially revised and extended new edition includes: · New and thoroughly updated material · Many more exercises with sol...eBook:Find out more£25.00
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International Business Marketing in Emerging Country Markets
Hans Jansson
International Business Marketing in Emerging Country Markets will strongly appeal to a broad academic audience, including students, lecturers and researchers with an interest in international marketing and business. Marketing and managem...eBook:Find out more£29.56
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The Economics of Innovation
G. M.P. Swann
This major textbook provides a comprehensive yet accessible introduction to the economics of innovation, written for students with some basic knowledge of economics. G.M. Peter Swann contends that innovation is one of the most important ...eBook:Find out more£29.56
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Multinational Enterprises and the Global Economy, Second Edition
John H. Dunning, Sarianna M. Lundan
This thoroughly updated and revised edition of a widely acclaimed, classic text will be required reading for academics, policymakers and advanced students of international business worldwide. Employing a distinctive and unified framework...eBook:Find out more£43.96
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International Business Strategy in Emerging Country Markets
Hans Jansson
This book will strongly appeal to postgraduate students, researchers and academics focussing on international business strategy. It will also equip managers and consultants with frameworks and tools to facilitate a deeper understanding o...eBook:Find out more£29.56
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Understanding Entrepreneurship
Björn Bjerke
Understanding Entrepreneurship is a truly remarkable textbook that will provide an absorbing and illuminating read for all those – academics, students and practitioners alike – with an interest in entrepreneurship.eBook:Find out more£27.96
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Maximum Performance
Nick Forster
Based on twelve years involvement with more two thousand MBAs, managers and professionals, Maximum Performance is a comprehensive analysis of leading and managing people set against a backdrop of accelerating organizational, business and...eBook:Find out more£43.96
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Entrepreneurial Marketing
Björn Bjerke, Claes M. Hultman
This book will be of immense worth to students, scholars and practitioners of marketing and entrepreneurship, and will contribute to a new dialogue between the two disciplines.eBook:Find out more£32.76