Sports
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![Concise Introduction to Sport Marketing]()
Concise Introduction to Sport Marketing
T. B. Cornwell, Steffen Jahn
This engaging Concise Introduction offers meaningful insight into sport marketing from the central perspectives of authenticity and engagement. It explores new thinking on a variety of key subjects such as sport participation, fan experi...eBook:Find out more£22.36
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![Teaching Sports Economics and Using Sports to Teach Economics]()
Teaching Sports Economics and Using Sports to Teach Economics
Edited by Victor A. Matheson, Aju J. Fenn
There is a dire need for a comprehensive pedagogical resource both on diverse approaches to teaching sports economics and the use of sports to teach broader principles of economic concepts. This book does exactly that. The contributions ...eBook:Find out more£28.76
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![Sports Through the Lens of Economic History]()
Sports Through the Lens of Economic History
Edited by Richard Pomfret, John K. Wilson
From professional team sports to international events such as the Olympics and Tour de France, the modern sports industry continues to attract a large number of spectators and participants. This book, edited by Richard Pomfret and John K...eBook:Find out more£19.96
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![Public Policy and Professional Sports]()
Public Policy and Professional Sports
John K. Wilson, Richard Pomfret
Public Policy and Professional Sports is a comprehensive analysis of public policy aspects of the economics of professional sports, supported by in-depth international case studies. It covers regulation and competition in the sports indu...eBook:Find out more£24.76
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![The Economics of Staging the Olympics]()
The Economics of Staging the Olympics
Holger Preuss
The Olympic Games is a unique event centering global interest on its host city. The financing of the Games has changed dramatically since Munich (1972) and economic interests and effects are increasingly paramount. It is therefore an ano...eBook:Find out more£39.16
