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The Economic Theory of Professional Team Sports
Stefan Késenne
This revised and updated edition of The Economic Theory of Professional Team Sports elaborates on the themes of the successful first edition of this book. In particular, the chapters on product and player labour markets are completely re...eBook:Find out more£24.76
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Sports Marketing
John A. Davis, Jessica Zutz Hilbert
Written in an accessible and succinct style, the textbook illustrates key themes with clear graphics and relevant real-world examples. It discusses significant elements of marketing theory and the latest practices to allow undergraduate ...eBook:Find out more£44.76