Qualitative Research Methods

Providing indispensable guidance to how to engage in and carry out ethnographic research, this book highlights the potential advantages and possible pitfalls of this type of qualitative studies. Hugo Letiche, Ivo De Loo and Jean-Luc Mori...

An accessible and current yet in depth introduction to conducting a case study or a project focusing on a company or business situation. This textbook provides an introduction to identifying the motivation and objectives for a project,...