Industrial Organisation
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Advanced Introduction to Digital Society
Manuel Castells
This essential book documents the current configuration of digital society worldwide and examines its social, economic, political and cultural consequences. Presenting state-of-the-art empirical analysis and academic research, preeminent...eBook:Find out more$19.96
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Advertising and the Marketplace
Lynne Pepall, Dan Richards
This accessible and comprehensive textbook explores the role of advertising in the marketplace. It investigates how firms’ advertising strategies are informative, persuasive or add value to the product advertised. The book explains in d...eBook:Find out more$39.96
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Global Value Chains
John Humphrey
This insightful volume gathers some of the most influential papers in the economics field of global value chains. The compilation of research featured focuses on globalization, fragmentation and coordination of production across geograph... -
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The Economics of Business Enterprise
Martin Ricketts
This new edition of The Economics of Business Enterprise provides a comprehensive survey of the theory of the firm from the perspective of New Institutional Economics. It continues to emphasise the role of the entrepreneur within the fir...eBook:Find out more$63.96
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The Economics of Reputation
Edited by Jill J. McCluskey, Jason Winfree
This research collection compiles key articles on the economics of reputation, starting from the origins of the ideas of asymmetric quality information and reputation, and going through to current articles, including the economics of col... -
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The Economics of E-Commerce
Edited by Michael R. Baye, John Morgan
This comprehensive collection, edited by two pioneers of e-commerce, presents thirty of the most important papers written in the fields of economics, marketing and strategy. Topics covered include evaluation of the benefit to consumers o... -
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Recent Developments in the Economics of Advertising
Edited by Simon P. Anderson
The collection brings together important papers in the economics of advertising that have appeared in the new millennium. It covers embellishments of established theories, newer theories, and empirical testing of both. Topics include inf... -
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Industrial Organisation of High-Technology Markets
Stefano Comino, Fabio M. Manenti
This text rigorously blends theory with real-world applications to study the industrial organisation of the ICT sector. Each of the self-contained chapters, which can be studied in isolation, contains theoretical models that are presente...eBook:Find out more$46.36
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Advanced Introduction to Cultural Economics
Ruth Towse
Written by an internationally renowned expert in the field, Professor Ruth Towse, this book presents a comprehensive yet concise introduction to cultural economics. She covers a broad range of topics in the arts and cultural industries, ...eBook:Find out more$23.96
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Economic Organization, Industrial Dynamics and Development
Giovanni Dosi
This volume collects some of Giovanni Dosi’s most important publications in the new millennium, following his earlier 2000 collection, Innovation, Organization and Economic Dynamics. It begins by offering quite a few advances in the anal... -
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The Economics of Digitization
Edited by Shane M. Greenstein, Avi Goldfarb, Catherine Tucker
This authoritative collection, with an original introduction by the editors, will be an invaluable source of reference for students, academics and practitioners with an interest in the economics of digitisation and the digital economy. -
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The Transaction Cost Economics Project
Oliver E. Williamson
Transaction cost economics has and continues to be a fruitful area of research. There is still much to be done in the field with past research being used in conjunction with the vast number of contractual phenomena that have yet to be in...