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Entrepreneurship and the Creative Economy
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Entrepreneurship and the Creative Economy

Process, Practice and Policy

9781848447691 Edward Elgar Publishing
Edited by Colette Henry, Dundalk Institute of Technology, Ireland and Anne de Bruin, Professor of Economics, School of Economics and Finance and Director, New Zealand Social Innovation and Entrepreneurship Research Centre, Massey University, New Zealand
Publication Date: 2011 ISBN: 978 1 84844 769 1 Extent: 240 pp
Entrepreneurship and the Creative Economy contains a range of theoretical and empirically based research contributions that collectively consider and debate the process, policy and practice of the creative economy.

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Critical Acclaim
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Entrepreneurship and the Creative Economy contains a range of theoretical and empirically based research contributions that collectively consider and debate the process, policy and practice of the creative economy.

The ‘creative economy’ and the broad spectrum of creative industries that it encompasses, is increasingly important in the 21st century's global economy. In challenging economic conditions, creative industries are both politically and economically appealing with governments around the world now recognising their potential as a source of employment and entrepreneurial endeavour. As such, this informative book will play a vital part in furthering our understanding of the creative industries and the role they play in economic development.

This enlightening compendium, researched by leading authors in the field, will prove invaluable for students, academics and researchers in the fields of creative entrepreneurship, creative industries and the creative economy.
Critical Acclaim
‘As “creative industries” becomes a defined and recognized section of global economic policies, Henry and de Bruin provide a solid foundation for constructing a public policy that will require sharper definition, quantification, education and assessment. Utilizing a range of cross-continent case histories, they also explore the existing tension between the creative processes and business practices of entrepreneurs and entrenched firms. This volume could well start the next-decade section of a professional’s book shelf.’
– Peter F. Eder, World Future Review

‘A welcome addition to an expanding and increasingly varied field of research, this collection of papers edited by Colette Henry and Anne de Bruin offers the reader ready access to key issues and debates that both reflect and interrogate understandings and experiences of entrepreneurship within the creative economy.’
– Kathryn A. Burnett, International Journal of Entrepreneurship & Innovation
Contributors
Contributors: E. Allen, A. de Bruin, T. Fuller, P.G. Greene, C. Henry, C. Mills, S.J. Norman, E. Noyes, S. Parise, A. Penaluna, K. Penaluna, D. Rae, S. Roodhouse, C. Taylor, B.V. Tjemkes, L. Warren
Contents
Contents:

1. Introduction
Colette Henry and Anne de Bruin

2. The Creative Industries Definitional Discourse
Simon Roodhouse

3. Socializing Creativity: Entrepreneurship and Innovation in the Creative Industries
Calvin Taylor

4. The Evidence so Far: Calling for Creative Industries Engagement with Entrepreneurship Education Policy and Development
Andy Penaluna and Kathryn Penaluna

5. Creative Methodologies for Understanding a Creative Industry
Ted Fuller, Lorraine Warren and Sally Jane Norman

6. Action Learning in New Creative Ventures: The Case of SPEED
David Rae

7. Reconciling Economic and Creative Performance: Insights from a Creative Business Service Start-up
Brian V. Tjemkes

8. The Emergence of the Serious Game Industry: To Play or Not to Play
Patricia G. Greene

9. Coping with the Cutting Edge: Enterprise Orientations and the Creative Challenges of Start-up in the Fashion Design Sector in New Zealand
Colleen Mills

10. Music to Our Ears: New Market Creation and Creative Influences in the Popular Music Industry
Erik Noyes, Salvatore Parise and Elaine Allen

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