Knowledge Management
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Brand Protection and the Global Risk of Product Counterfeits
Edited by Jeremy M. Wilson
Product counterfeits and other brand infringements represent a growing and substantial risk to firms, consumers, and society. While policing such illicit activity is important, there is much that firms can do to protect themselves and th...eBook:Find out more$37.60
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Strategic Thinking, Design and the Theory of Change
Edited by Luca Simeone, David Drabble, Nicola Morelli, Amalia de Götzen
This book offers insights into how the Theory of Change framework can be effectively employed in a wide range of social interventions. Presenting its potential to support strategy and strategic thinking, this book offers an entry point t...eBook:Find out more$40.00
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Small Firms and U.S. Technology Policy
Albert N. Link, Martijn van Hasselt
While much has been written about the U.S. Small Business Innovation Research (SBIR) program from both an institutional and a policy perspective, there remains a conspicuous void of general information about firms and research projects t...eBook:Find out more$40.00
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Happimetrics
Peter A. Gloor
Based on 20 years of research, this book lays out a proven and tested method for reaching the goal of employee happiness, analyzing individuals’ communication patterns, and making them self-aware by mirroring their behaviour back to them...eBook:Find out more$33.56
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A Modern Guide to Knowledge
Francisco J. Carrillo
Outlining an integrative theory of knowledge, Francisco Javier Carrillo explores how to understand the underlying behavioural basis of the knowledge economy and society. Chapters highlight the notion that unless a knowledge-based value c...eBook:Find out more$40.00
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Big Data in Small Business
Edited by Carsten Lund Pedersen, Adam Lindgreen, Thomas Ritter, Torsten Ringberg
This important book considers the ways in which small and medium-sized enterprises (SMEs) can thrive in the age of big data. To address this central issue from multiple viewpoints, the editors introduce a collection of experiences, insig...eBook:Find out more$36.00
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How to Fast-Track Your Academic Career
Edited by Adam Lindgreen, C. A. Di Benedetto, Joëlle Vanhamme, John Nicholson
This insightful book considers the challenges faced by researchers pursuing an academic career. From applying for grants to supervising PhD students, it utilises practical research and real experiences to illustrate how marketing scholar...eBook:Find out more$44.00
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Innovation and Knowledge Communities
Phin Upham
Breakthroughs in science and technology increasingly happen outside of firms in informal interorganizational communities of innovators. The effort of a group on a specific topic across firms, expertise, and geography can function as an e...eBook:Find out more$40.00
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Digital Transformations
Tugrul U. Daim, Haydar Yalçın
Technology is not just limited to technology companies, it impacts sectors such as healthcare, agriculture, and security. In the last few decades, countries, too, have started developing technologies or integrating technologies into thei...eBook:Find out more$40.00
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A Research Agenda for Knowledge Management and Analytics
Edited by Jay Liebowitz
Leveraging the knowledge gained from Knowledge Management and from the growing fields of Analytics and Artificial Intelligence (AI), this Research Agenda highlights the research gaps, issues, applications, challenges and opportunities re...eBook:Find out more$33.56
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Artificial Intelligence for Sustainable Value Creation
Edited by Margherita Pagani, Renaud Champion
Artificial Intelligence for Sustainable Value Creation provides a detailed and insightful exploration of both the possibilities and the challenges that accompany widespread Artificial IntelligenceeBook:Find out more$40.00
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Technology and Innovation Policy
James A. Cunningham, Albert N. Link
This book discusses technology policy and innovation policy from an international perspective, with a particular emphasis on the policies of the United States and the United Kingdom. The importance of these policy areas, as well as their...eBook:Find out more$40.00