Research Methods

  1. Add to Wish List How to Get Published in the Best Marketing Journals

    How to Get Published in the Best Marketing Journals

    Edited by David W. Stewart, Daniel M. Ladik
    This essential guide, edited by experienced journal editors, is the definitive sourcebook for prospective authors who are seeking direction and advice about developing academic papers in marketing that will have a high probability of pub...
    Hardback (2019)

    List price $153.00

    Member price $137.70

    Paperback (2020)

    List price $51.95

    Member price $41.56

  2. Add to Wish List Disclosing Entrepreneurship as Practice

    Disclosing Entrepreneurship as Practice

    Bengt Johannisson
    Some contemporary practice theories are not well suited to studying entrepreneurship as ongoing creative organizing. In order to catch the emergence of entrepreneurship, the scholar has to adopt a dwelling mode and immerse themselves int...
    Hardback (2018)

    List price $144.00

    Member price $129.60

    Paperback (2020)

    List price $46.95

    Member price $37.56

  3. Add to Wish List Handbook of Research Methods for Tourism and Hospitality Management

    Handbook of Research Methods for Tourism and Hospitality Management

    Edited by Robin Nunkoo
    As research in tourism and hospitality reaches maturity, a growing number of methodological approaches are being utilized and, in addition, this knowledge is dispersed across a wide range of journals. Consequently there is a broad and mu...
    Hardback (2018)

    List price $344.00

    Member price $309.60

    Paperback (2020)

    List price $79.95

    Member price $63.96

  4. Add to Wish List Economics as Anatomy

    Economics as Anatomy

    G. M.P. Swann
    For most of his career, Peter Swann’s main research interest has been the economics of innovation. But he has also been preoccupied with a second question: what is the best way to study empirical economics? In this book, he uses his know...
    Hardback (2019)

    List price $144.00

    Member price $129.60

    Paperback (2020)

    List price $46.95

    Member price $37.56

  5. Add to Wish List Handbook of Marketing Analytics

    Handbook of Marketing Analytics

    Edited by Natalie Mizik, Dominique M. Hanssens
    Marketing Science contributes significantly to the development and validation of analytical tools with a wide range of applications in business, public policy and litigation support. The Handbook of Marketing Analytics showcases the anal...
    Paperback (2019)

    List price $79.95

    Member price $63.96

    Hardback (2018)

    List price $327.00

    Member price $294.30

  6. Add to Wish List Handbook of Research Methods in Corporate Social Responsibility

    Handbook of Research Methods in Corporate Social Responsibility

    Edited by David Crowther, Linne M. Lauesen
    Corporate social responsibility now touches upon most aspects of the interaction between business and society. The approaches taken to research in this area are as varied as the topics that are researched; yet this is the first book to a...
    Paperback (2019)

    List price $74.95

    Member price $59.96

    Hardback (2017)

    List price $320.00

    Member price $288.00

  7. Add to Wish List Handbook of Methods in Leadership Research

    Handbook of Methods in Leadership Research

    Edited by Birgit Schyns, Rosalie J. Hall, Pedro Neves
    This volume provides an overview of a variety of quantitative and qualitative methods for leadership research, authored by scholars in the areas of leadership and research methodology. Integrating insights from other research areas, it p...
    Paperback (2019)

    List price $74.95

    Member price $59.96

    Hardback (2017)

    List price $265.00

    Member price $238.50

  8. Add to Wish List New Methods of Market Research and Analysis

    New Methods of Market Research and Analysis

    G. Scott Erickson
    New Methods of Market Research and Analysis prepares readers for the new reality posed by big data and marketing analytics. While connecting to traditional research approaches such as surveys and focus groups, this book shows how new tec...
    Paperback (2019)

    List price $54.95

    Member price $43.96

    Hardback (2017)

    List price $137.00

    Member price $123.30

  9. Add to Wish List Handbook of Research Methods and Applications in Political Science

    Handbook of Research Methods and Applications in Political Science

    Edited by Hans Keman, Jaap J. Woldendorp
    This Handbook offers a comprehensive overview of state-of-the-art research methods and applications currently in use in political science. It combines theory and methodology (qualitative and quantitative), and offers insights into the ma...
    Paperback (2019)

    List price $74.95

    Member price $59.96

    Hardback (2016)

    List price $298.00

    Member price $268.20

  10. Add to Wish List How Economics Should Be Done

    How Economics Should Be Done

    David C. Colander, Huei-chun Su
    David Colander has been writing about economic methodology for over 30 years, but he goes out of his way to emphasize that he does not see himself as a methodologist. His pragmatic methodology is applicable to what economists are doing a...
    Paperback (2019)

    List price $54.95

    Member price $43.96

    Hardback (2018)

    List price $156.00

    Member price $140.40

  11. Add to Wish List Field Guide to Leadership Development

    Field Guide to Leadership Development

    Edited by Steve Kempster, Arthur F. Turner, Gareth Edwards
    This Field Guide offers a rich variety of academic approaches to facilitate leadership development in adults. It is an invaluable resource, giving insightful worked examples linked to theory and reflective commentary. The extensive exper...
    Paperback (2018)

    List price $57.95

    Member price $46.36

    Hardback (2017)

    List price $159.00

    Member price $143.10

  12. Add to Wish List Research Handbook of Marketing in Emerging Economies

    Research Handbook of Marketing in Emerging Economies

    Edited by Marin A. Marinov
    Recently, emerging economies have contributed significantly to the world economic growth and output. This Research Handbook attempts to fill in the gap of sparse publications on marketing in emerging economies. It addresses diverse issue...
    Paperback (2018)

    List price $67.95

    Member price $54.36

    Hardback (2017)

    List price $225.00

    Member price $202.50

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