Strategic Management

  1. Add to Wish List Marketing Countries, Places, and Place-associated Brands

    Marketing Countries, Places, and Place-associated Brands

    Edited by Nicolas Papadopoulos, Mark Cleveland
    This book integrates new thinking on the image, marketing, and branding of places at all levels, from town squares to cities and countries, and of the products and peoples associated with them, thereby bridging the ‘country’ and ‘place’ ...
    Hardback (2021)

    List price $175.00

    Member price $157.50

    Paperback (September 2022)

    List price $52.00

    Member price $41.60

  2. Add to Wish List Resilience and the Management of Nonprofit Organizations

    Resilience and the Management of Nonprofit Organizations

    Dennis R. Young, Elizabeth A.M. Searing
    This timely book examines the serious threats that pandemics, economic recessions, terrorist attacks and other potentially catastrophic events pose to nonprofit organizations. Reliant on donors, regulators, government funders and dedicat...
    Hardback (August 2022)

    List price $110.00

    Member price $99.00

  3. Add to Wish List Computer Simulations and Gaming

    Computer Simulations and Gaming

    James W. Cooper, Michele E. Yoder, Stacey L. Watson
    Computer simulations, serious digital games, and gamification add fun and engagement to business courses, while also improving students' learning outcomes. Computer Simulations and Gaming provides business educators with the theoretical ...
    Paperback (2022)

    List price $29.95

    Member price $23.96

    Hardback (2022)

    List price $120.00

    Member price $108.00

  4. Add to Wish List Advanced Introduction to Sustainable Careers

    Advanced Introduction to Sustainable Careers

    Jeffrey H. Greenhaus, Gerard A. Callanan
    This insightful Advanced Introduction provides a road map for building and maintaining a sustainable career. Delving into the meaning of a ‘sustainable career’, the book examines the factors that threaten a career’s sustainability, such ...
    Paperback (2022)

    List price $24.95

    Member price $19.96

    Hardback (2022)

    List price $120.00

    Member price $108.00

  5. Add to Wish List Management Perspectives on the Covid-19 Crisis

    Management Perspectives on the Covid-19 Crisis

    Edited by Kenneth Husted, Rudolf R. Sinkovics
    New Zealand (NZ) offers an astonishing story regarding its Covid-19 response. This book argues that NZ offers lessons for business and management actors across various geographical and political contexts in the world. In this book, we dr...
    Hardback (2021)

    List price $130.00

    Member price $117.00

    Paperback (2022)

    List price $40.00

    Member price $32.00

  6. Add to Wish List Advanced Introduction to Scenario Planning

    Advanced Introduction to Scenario Planning

    Paul J.H. Schoemaker
    Providing a panoramic overview of the evolving world of scenario planning, this Advanced Introduction uses topical case studies to analyze the developing methodologies of scenario planning. Written by Paul J.H. Schoemaker, a leading auth...
    Paperback (2022)

    List price $24.95

    Member price $19.96

    Hardback (2022)

    List price $120.00

    Member price $108.00

  7. Add to Wish List Advanced Introduction to Marketing Strategy

    Advanced Introduction to Marketing Strategy

    George Day
    This visionary book presents a systematic, next-generation approach to marketing strategy, demonstrating how success is gained and sustained via continuous innovation to create new value for customers. George S. Day develops the outside-...
    Paperback (2022)

    List price $24.95

    Member price $19.96

    Hardback (2022)

    List price $120.00

    Member price $108.00

  8. Add to Wish List A Research Agenda for Sport Management

    A Research Agenda for Sport Management

    Edited by David Shilbury
    Challenging the existing perspectives and models upon which sport management has been founded, this Research Agenda compiles cutting-edge research from expert contributors to offer a new definition of sport management. Examining the evol...
    Hardback (2022)

    List price $135.00

    Member price $121.50

  9. Add to Wish List Strategies for the Digital Customer Experience

    Strategies for the Digital Customer Experience

    Wided Batat
    Offering a critical approach to digital marketing strategies, this innovative book introduces the ‘phygital’, a new ecosystem that creates a continuum between physical and digital settings to aid the design of successful customer experie...
    Hardback (2022)

    List price $135.00

    Member price $121.50

  10. Add to Wish List Handbook on Digital Business Ecosystems

    Handbook on Digital Business Ecosystems

    Edited by Sabine Baumann
    This timely Handbook on Digital Business Ecosystems provides a comprehensive overview of current research and industrial applications as well as suggestions for future developments. Multi-disciplinary in scope, the Handbook includes rigo...
    Hardback (2022)

    List price $385.00

    Member price $346.50

  11. Add to Wish List Research Handbook on Brand Co-Creation

    Research Handbook on Brand Co-Creation

    Edited by Stefan Markovic, Richard Gyrd-Jones, Sylvia von Wallpach, Adam Lindgreen
    Bringing together different theoretical perspectives on brand co-creation and discussing their practical applicability and ethical implications, this Research Handbook explores emerging notions of brand construction which view brands as ...
    Hardback (2022)

    List price $280.00

    Member price $252.00

  12. Add to Wish List Salvaging Corporate Sustainability

    Salvaging Corporate Sustainability

    Michael L. Barnett, Irene Henriques, Bryan W. Husted
    This critical book presents ways to improve the impact of corporate sustainability programs on the ecological and social systems that we rely upon. Integrating three decades of multidisciplinary empirical and conceptual research undertak...
    Hardback (2022)

    List price $110.00

    Member price $99.00

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